TAXONOMY IN RETAIL. HOW DID THE COMPANIES COMPLY WITH THE LEGISLATION?
Brindusa Mariana BEJAN1, Ciprian-Marcel POP2
1,2 Babeș-Bolyai University of Cluj-Napoca, Faculty of Economics and Business Administration, Marketing Department, Cluj-Napoca, Romania
brandusa.bejan@econ.ubbcluj.ro
Abstract: Every day we face the effects of pollution on our daily existence. We are exposed to advertising promoting the green behavior of retailers, but we have no certainty as to the veracity of this information. Thus, the question that was the basis of this research refers to how we can identify businesses or companies that carry out sustainable activity. In support of consumers, there is the legislative framework, which, through the taxonomy directives at the level of the European Union, mentions the objectives that a company must fulfill to be considered as having a sustainable character. In carrying out this scientific approach, we undertook a documentary research on the sustainable behavior of retailers in the field of fast-moving consumer goods (FMCG). We identified the most important companies on the market (the top three) and followed how the sustainability reports they make available to the public include the legislative provisions and the reporting required by them. The results obtained highlighted the fact that, by the legislation, the aspects related to the first objectives of the taxonomy are mentioned, but no additional information is provided regarding the expenses resulting from the sustainable activities that the companies carry out.
Among the objectives of this scientific approach is the identification of how the companies complied with the legislative provisions and the analysis of how they materialized. Following the research undertaken, it could be observed that the most common, in sustainability reports, are the measures undertaken by companies to adapt to environmental changes and the actions undertaken to protect them.
Keywords: taxonomy, retail, EU regulation 2020/852, operational expenditure (OpEx), capital expenditure (CaPex), sustainability
