Analele Universitatii din Oradea, Fascicula Stiinte Economice, Tom XIX, Nr. 1 – iulie 2010
TOM XIX 2010 – Numarul 1 – iulie 2010
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Titlul Lucrarii: ROMANIA AND SUSTAINABLE DEVELOPMENT. THE STATE OF FACT AND THE DANUBE RIVER AS A KEY-ELEMENT
Autor(ii): BENEA Ciprian-Beniamin, BACIU Adrian
Rezumat: This paper is focused on the evolution of economic and social situation in Romania in 1990-2007, and after that it is focalized upon possible paths to follow in order to provide a sustainable development in this geographical area, taking account of the way Romanian society and the political leadership could use the huge potential given by Danube river in order to attain this objective.
Cuvinte cheie:
Cod JEL:
Paginatia: 19 – 24
Titlul Lucrarii: ECONOMIC ACTIVITY REGULATION AND COMPETITION ASSESSMENT
Autor(ii): Berinde Mihai
Rezumat: In a broad sense, the term žcompetition defines the relations between economic operators acting on the same market seeking attainment of certain interests in economic freedom conditions. The need for regulations in the area of competition stems from the nature of free, open market economy which is founded on the existence of fair competition between economic agents, competition which must be observed, maintained and protected by the law. Public authorities who issue various regulations should be cautious about how far this role is played in the economy and they way adopted regulations affect competition in the market. Hence, the need for prior assessment relating to the potential effect of a regulation on competition. It was proven in practice that some regulations may lead to measures that may affect competition directly or indirectly by: limiting the number or range of suppliers; limiting supplier capability to compete and reducing interests of suppliers to compete vigorously.
Cuvinte cheie: Competition, regulation, assessment
Cod JEL: F120
Paginatia: 25 – 31
Titlul Lucrarii: CONSIDERATIONS CONCERNANT LâASSURANCE DE LA REPRESENTATIVITE DU CITOYEN EUROPEEN DANS LA SITUATION ECONOMIQUE ACTUELLE
Autor(ii): Timofte Claudia Simona, Mirisan Ligia Valentina
Rezumat: The participation of the social partners to the European governance, lately possessing a great žpotential in democratic terms,should stimulate definitively. The current experience demonstrates that the possibility to point out the benefits, but also the limits of such implication. Nevertheless itâs true; the rules for such potential it should express (especially in the legislative procedure) must be consistent with the base principles of the democracy and the legitimacy for achieving the goal to represent a lot of voices.
Cuvinte cheie: representativity, European citizen, social parteners, sectorial associations of the commercial union
Cod JEL: K00,K33,K39,F5,F53,J5,J50,J59,N4,N40,N44
Paginatia: 32 – 37
Titlul Lucrarii: ROMANIA`S ABSORPTION POTENTIAL OF E.U. FUNDS FOR RURAL DEVELOPMENT – A REGIONAL ANALYSIS
Autor(ii): Dachin Anca, Ailenei Dorel
Rezumat: The post-accession programs supported mainly by the European Union create a better chance for the modernization of the agricultural sector and the rural area in Romania. However the funding process depends highly on the absorption capacity of the potential beneficiaries. The paper focuses on the regional distribution of financial allocations for rural development, especially for agricultural holdings, by correlating them to the determinant factors of the absorption capacity. The distribution of selected applications at regional NUTS3 level reveals that poorer regions with high employment in agriculture have no advantage in the access to development funds.
Cuvinte cheie: rural development, regional development, financial support, absorption capacity of the agricultural sector
Cod JEL: O13, R12, R38
Paginatia: 38 – 44
Titlul Lucrarii: ATTRACTIVENESS VERSUS CONSTRAIN IN SELF-EMPLOYMENT OPTION IN A CERTAIN FIELD FOR MANAGER WOMEN OF THEIR OWN BUSINESS IN THE WEST OF ROMANIA
Autor(ii): Dodescu Anca
Rezumat: Starting from the way in which women, generally speaking, understand entrepreneurship – as a choice or as a necessity, the present paper aims to discover in what percentage women in the West of Romania, have been influenced in the decision to become entrepreneurs or in self-employment option by the attractiveness or by constraint and, then, in what proportion, considering the general entrepreneurs inclination, to start business in the fields that they have worked before, validates in their case the hypotheses that women choose the sector in which they have knowledge and experience. The first part of the paper analyses the literature in the field emphasizing on the occupational situation and professional training as factors of the feminine entrepreneurship, respective activity fields preferred by women for self-employment. The second part of the paper presents the preliminary research results regarding the correlations between occupational status, professional studies and activity fields in the case of feminine entrepreneurship in the West of Romania, results of AntrES project. The paper analyses the answers given into the questionnaires applied and reapplied to one of the aim groups of the project – manager women – in the period 17-31 July 2009, respective 20-28 November 2009 – at the beginning and at the end of the Entrepreneurial school at the level of AntrES territorial centers (county residence towns: Arad, Baia Mare, Oradea, Resita, Satu Mare, Timisoara).
Cuvinte cheie: Entrepreneurship, women entrepreneurship, self-employment, entrepreneurial mobile, occupational status, professional training
Cod JEL: E24, R11, J24
Paginatia: 46 – 52
Titlul Lucrarii: AN OVERVIEW OF THE GENERAL EVOLUTION OF THE ROMANIAN FOREIGN TRADE AFTER 1989, WHILE TRYING TO JOIN THE EU (I)
Autor(ii): GIURGIU Adriana
Rezumat: Those 17 years (since 1990 until the accession date to the EU) of institutional and economic-social reforms which, with all the good and bad things, brought Romania to the European Union starting with 1 January 2007, and should make us now be able to emphasise a few elements connected to the Romanian foreign trade. Thus, we consider that the present paper is of a significant importance for the specialists in the foreign trade problems, as well as for the Romanian and all other EU economic operators because we will try to realise a radiography of all the general aspects and tendencies of the Romanian External Trade during the years 1990-2006, and their effects upon the Romaniaâs current and future membership to the European Union, as part of the Common Trade Policy, by presenting some relevant indicators, such as: the volume of foreign trade, volume of exports and imports, GDP growth etc.
Cuvinte cheie: Romanian foreign trade evolution, imports, exports, balance sheet, EU accession process, GDP growth
Cod JEL: F14, F15
Paginatia: 53 – 58
Titlul Lucrarii: THE DIAGNOSIS ANALYSIS OF REGIONAL INNOVATION-APPROACHES AND OPINION
Autor(ii): Anca Maria Hristea
Rezumat: The communitary strategic orientations that the European institutions promoted since Octomber 2006 have at their base the fact that research and innovation have a direct contribution at the prosperity and the welfare of the individual and of the community. The main objective of the research and technological development policy promoted by the European Union is that in the following years this regional group to become the most competitive economy based on knowledge in the world. The studies have shown that the density of the local networks of knowledge and their degree of involvement in the making of a plus of wealth in the region could have a decisive contribution at the dynamism and the competivity of the enterprises, of the business environment, in general.
Cuvinte cheie: region, innovation, strategy, methodology, diagnosis, analysis
Cod JEL: A, F,G, H, R
Paginatia: 59 – 65
Titlul Lucrarii: EUROPEAN SOCIAL MODEL.COMPETITIVE ADVANTAGE OR ECONOMIC HANDICAP
Autor(ii): Iovitu Mariana
Rezumat: Corporative social responsibility (CSR) represents equally a very actual debate, but also an appraisal criteria of the dynamic of eco-social integration quality process at European level. Especially that the protection need is demanded by the current economic crisis. This concept is meant to combine the position, attitude and behaviour of the trade-unions with the interests of employerâs organisations in search of possible influential mechanisms of the competitive advantage at European level. Due to the current economic crisis, the implications on the labour force market are causing an explainable anxiety. The attention of the decision takers is oriented towards joining the objectives social well being with economic well being in view of an expected economic come back. This approach proves a significant change at the level of economic and social policies within the European Union.
Cuvinte cheie: European social model, Social responsibility, Socially responsible enterprise, responsible entrepreneurship), Triple profitability line, Workforce flexicurity
Cod JEL: F16, F22, H 53,J 64
Paginatia: 66 – 72
Titlul Lucrarii: THE CURRENT ACCOUNT DEFICIT AND THE FIXED EXCHANGE RATE. ADJUSTING MECHANISMS AND MODELS.
Autor(ii): NEGREA Adrian, HATEGAN D.B. Anca
Rezumat: The main purpose of the paper is to explain what measures can be taken in order to fix the trade deficit, and the pressure that is upon a country by imposing such measures. The international and the national supply and demand conditions change rapidly, and if a country doesnât succeed in keeping a tight control over its deficit, a lot of factors will affect its wellbeing. In order to reduce the external trade deficit, the government needs to resort to several techniques. The desired result is to have a balanced current account, and therefore, the government is free to use measures such as fixing its exchange rate, reducing government spending etc. We have shown that all these measures will have a certain impact upon an economy, by allowing its exports to thrive and eliminate the danger from excessive imports, or vice-versa. The main conclusion our paper is that government intervention is allowed in order to maintain the balance of the current account.
Cuvinte cheie: current account, trade deficit, trade surplus, absorption, elasticity, the Keynesian multiplier model of national income, fixed and floating exchange rate.
Cod JEL: F32, F31, O11, O24, P33
Paginatia: 73 – 77
Titlul Lucrarii: SIBIU EUROPEAN CULTURAL CAPITAL PROGRAM: MEASURING THE IMPACT ON THE ACCOMMODATION SYSTEM
Autor(ii): Richards Greg, Rotariu Ilie
Rezumat: The Sibiu 2007 European Cultural Capital (ECOC) was monitored in order to highlight the long-term impacts of the event. Preliminary findings on the tourism impacts are presented based on field research among visitors and statistics and field inventory. The most visible as well as the most significant impact on the city is the growth of accommodation supply. Not only did the number of licensed units and room grow substantially, but there was also considerable growth in the informal accommodation sector. Not only the city of Sibiu, but also the surrounding region benefited from the ECOC opportunity. The research shows that although the informal sector was able to respond fastest to the growth in accommodation demand, the greatest economic impact came from the development of large commercial hotels in the city itself.
Cuvinte cheie: European Capital of Culture, tourist accommodation, economic impac
Cod JEL: O22
Paginatia: 85 – 90
Titlul Lucrarii: THE COMPETITIVENESS OF EMU MEMBER STATES IN THE FINANCIAL CRISIS
Autor(ii): Rujan Ovidiu, Tartavulea Ramona Iulia, Vasilescu Felician
Rezumat: In the context of the financial crisis the imbalances in the euro area have been underlined. The issue had been previously debated during the years preceding the financial crisis, but the strong global economic expansion and the ongoing economic integration within the euro area partly masked the problems arising from these differential developments. This paper analyses the advantages and disavantages of the monetary union before and during the financial crisis and focuses on identifying solutions to correct the structural problems that are at the root of the economic divergencies within the euro area. Another issue that we discuss is how did price competitiveness diverged from one euro-area member state to another since the introduction of the euro, causing gains in price competitiveness for a small group of countries and significant losses for a larger group. The issue of competitiveness is essential for Romania as we are heading towards joining the euro zone.
Cuvinte cheie: EMU, competitiveness, structural problems
Cod JEL: H7, O2, O4
Paginatia: 85 – 90
Titlul Lucrarii: THE COMPETITIVE ADVANTAGE OF ROMANIA IN THE CONTEXT OF ECONOMIC RECOVERY
Autor(ii): Tartavulea Ramona Iulia, Belu Mihaela Gabriela, Filip Radu Ion
Rezumat: The economic crisis has given the opportunity for the world to reconsider the use of resources, so the subject of competitive advantage has became actual. There are several relevant papers on national competitiveness, but we consider that there are still important issues to discuss in order to identify the economic sectors in Romania that have the potential to create successful products for the global market. The paper applies modern competitivity models on the features of our country, and concludes about the best use of our resources, in terms of increased productivity and optimal results. The goal is to encourage exporters to extend on several international markets and multinational companies to invest in developing new businesses in Romania.
Cuvinte cheie: competitive advantage, resources, economic recovery
Cod JEL: F16, F 59, O47
Paginatia: 91 – 96
Titlul Lucrarii: EUROPEAN TRANSFERS: EVALUATION AND CONSEQUENCES
Autor(ii): Tron Zsuzsanna, Lang Eszter
Rezumat: The paper is an evaluation of EU regional policy. It asks whether cohesion programmes contribute to the reduction of differences. In the first part of the study the results of three different methodological approaches are briefly examined to analyse effects. The answer to the question is not at all unambiguous, which is why the second half of the paper attempts to find those factors which may cause the regional policy of the EU to fail to achieve its desired objectives. According to the literature review these factors are (1) the crowding out effect, (2) the existence of rent-seeking and moral hazard, (3) the counterbalancing effect of national policies, (4) a concentration of economic activities (mainly industries representing high added value), and (5) the short time frame. Finally the study establishes those preconditions which, when present, can be considered necessary and sufficient for the redistributed funds to initiate growth.
Cuvinte cheie: European Union, regional policy, cohesion programmes
Cod JEL:
Paginatia: 97 – 102
Titlul Lucrarii: LâEMPREINTE CULTURELLE ET SA DYNAMIQUE DANS LE MILIEU PROFESSIONNEL. COMMUNICATION ET ADAPTATION INTERCULTURELLES DANS LES ENTREPRISES ITALO-ROUMAINES
Autor(ii): CATARIG ANDRA-TEODORA
Rezumat: The present paper presents a few aspects reflecting the difficulties that Italian businessmen face when adapting to the Romanian social and cultural environment or when leading Romanian working groups and their reaction towards working with Italian managers. The differences of mentality and both sides adaptation difficulties were detected starting from two questionnaires applied in mixed enterprises in county Bihor. The study underlines that the Romanians and Italians have two different ways of working, as a result of historical, economical, social and cultural differences.
Cuvinte cheie: intercultural management, business culture, cultural dimension, cultural space
Cod JEL: F23, Y8, Z1
Paginatia: 103 – 107
Titlul Lucrarii: LES COMPETENCES LANGAGIERES – SUGGESTION POUR UNE ADAPTATION STRATEGIQUE DANS LE MANAGEMENT DE L’ENTREPRISE
Autor(ii): Constantin Felicia
Rezumat: La dynamique de la société actuelle privilégie la libre circulation des personnes et de l’information. L’Europe, sans les frontières physiques qui séparaient autrefois les peuples, fournit le sentiment naturel d’un espace global, aujourd’hui violemment frappé par la crise économique. Dans le contexte des réductions des budgets, les entreprises doivent se redresser par l’implémentation de stratégies compétitives. Le modèle de la roue compétitive de Marc Ingham permet d’envisager les ressources humaines et leurs compétences linguistiques comme une valeur ajoutée, facteur stratégique révélateur de différences. La formation langagière étant cependant dispendieuse, nous suggérons une solution équilibrée et économique: la formation aux compétences partielles en langues étrangères par l’intercompréhension linguistique.
Cuvinte cheie: intercompréhension, management, stratégie, compétences langagières
Cod JEL: Y8
Paginatia: 109 – 112
Titlul Lucrarii: THE IMPACT OF LANGUAGES ON THE ONLINE BUSINESS ENVIRONMENT
Autor(ii): MUSEANU ELENA, COANCA MARIANA
Rezumat: This paper deals with an analysis of the English language, as lingua franca of the Internet, mainly online business environment. If a business has already developed a Web site, it is important to translate the site into the target language of a particular foreign market. It sounds easy, but is a literal translation all that’s required for a different culture? We shall see in the next parts of this paper. Indeed, nowadays, the whole humanity has at its disposal an exceptional, very powerful medium. The new communications technology is causing a revolution in many aspects of our lives, and its future effects are still unforeseeable English is an integral part of business communication, job opportunities and globalization. Cultural translation goes beyond mere linguistic translation, since it involves designing a Web site that is sensitive to the cultural differences, between the originated country and the target country. If you ask any search marketer what the main issue is when trying to optimize website(s) for Europe he will tell you: language.
Cuvinte cheie: English, languages, Internet, global, business transaction, culture, e-commerce, localization
Cod JEL: Z 19
Paginatia: 113 – 120
Titlul Lucrarii: DOUBLESPEAK AND EUPHEMISMS IN BUSINESS ENGLISH
Autor(ii): Pop Anamaria Mirabela
Rezumat: Modern English speech, while not always, is supposed to be uncommonly frank. Doublespeak and euphemisms are cultural phenomena as well as linguistic concepts. Both are deeply rooted in social life and have a great influence on social communications. Doublespeak has become part of the general language, shaping the context in which it is used. As a linguistic concept, euphemism has fast wow close relationships with the western culture, and it reflects the life and values of English people and their history.
Cuvinte cheie: communication, business, doublespeak, euphemisms
Cod JEL: Y90
Paginatia: 121 – 126
Titlul Lucrarii: SOME THOUGHTS ON WRITING SKILLS
Autor(ii): Sim Monica Ariana
Rezumat: Writing is one of the central pillars of language learning and should be of major interest and concern to teachers, students and researchers. This paper is intended to be a plea for writing and explores issues regarding instruction and evaluation of writing skills of nonnative speaker students. It examines expectations of nonnative speakers writing quality and performance on writing proficiency exams, as well. Finally, it is trying to ring a bell about this skill that has been neglected in spite of its importance when it comes to foreign language acquisition
Cuvinte cheie: language, English, teacher, student, writing, skills
Cod JEL: F29, Y8
Paginatia: 127 – 133
Titlul Lucrarii: URBAN DEVELOPMENT & CREATIVE COMMUNITIES AS A PREREQUISITE FOR TOLERANCE AND INTERCULTUTAL DIALOGUE
Autor(ii): SUCIU MARTA-CHRISTINA, LACATUS MARIA, IVANOVICI MINA, NEAGU-TROCMAER ANA-MARIA
Rezumat: It is obviously that all over the world, mostly after 2000, a new approach for urban development and for regional development emerges. We choose Romania taking into account also the idea that it has old tradition in cooperation mostly within the areas near the borders where diversity and multicultural environment can allow more space for diversity management and for tolerance. One of the main challenges for the creative communities and for the creative industry sector and for those who engage within is how to encourage longer-term growth of these small lifestyle businesses. It seems that there is quite difficult to identifying creative workers due to their diversity (understood in a complex sense, in terms of cultural diversity that is more relevant for creative communities than ethnic, religion or other way to look traditionally for diversity).
Cuvinte cheie: urban development, regional economics, creative cities, creative communities, creative economy
Cod JEL: R11, R58, R59
Paginatia: 134 – 140
Titlul Lucrarii: LE DEVENIR DE LâINFORMATIONNEL ET DES PROJETS DANS LâENSEIGNEMENT DU LANGAGE ECONOMIQUE
Autor(ii): Tamas Cristina
Rezumat: Informatics, especially the Internet represents a new approach for the teacher interested in new methods of teaching foreign languages. More and more attracted to the Internet, the students will combine what is necessary with what is pleasant in learning rapidly a language for special purposes. In this paper I have presented the objectives of teaching French language for the Economics starting from an authentic material on the Internet: Lafarge Group which is a multinational enterprise and a world leader in building materials, with a branch in Romania, Constanta County, Medgidia town.
Cuvinte cheie: informatique, Internet, sciences économiques, site, authentique, entreprise
Cod JEL: A12, A19
Paginatia: 141 – 145
Titlul Lucrarii: INTERNATIONAL SPECIALIZATION AND VERTICAL DIFFERENTIATION
Autor(ii): Affortunato Francesca, Ciommi Mariateresa, Furia Donatella, Vaccaro Enrico
Rezumat: During the last decades, market segmentation and intra-industry trade have become increasingly relevant. The underlying hypothesis of our work is that distinct articles have heterogeneous potential for vertical differentiation, implying that different patterns of international specialization should be identifiable. We carry out an analysis on revealed comparative advantage (through the Lafay Index) in specific sectors of interest. Then we highlight the emergence of diverse degrees of product quality differentiation among sectors (through the Relative Quality Index). Results confirm our hypothesis. Indeed it appears that only certain goods, for which the pace of either creative or technological innovation (or both) is particularly fast, present a high degree of vertical differentiation and market segmentation. This allows countries to specialize in a particular product variety and gain market power position for that variety. These findings should be taken in due consideration when designing trade policies.
Cuvinte cheie: International specialization, Lafay Index, Relative Quality Index, creative sectors
Cod JEL: F1, F59, D4, Z1
Paginatia: 146 – 150
Titlul Lucrarii: LABOUR MARKET FLEXIBILITY IN TERMS OF INTERNAL MIGRATION
Autor(ii): AILENEI DOREL, BUNEA DANIELA
Rezumat: Modern economies have a high dynamics because of the rapid fluctuations of macroeconomic variables and parameters. Moreover, globalization emphasises the interdependencies among national economies, increasing their production capacities but, at the same time, making them more vulnerable to external perturbations. Shocks resulting from this turmoil can be absorbed depending on the degree of macromarket flexibility: goods market, labour market and money market. This flexibility becomes even more important for the member states of some optimal currency areas (OCA) because it considers both the mobility of production factors and the symmetry of business cycle transmission; i.e. the correlation of macroeconomic policies. The authors of this paper intend to analyse the situation of the internal mobility of workers as a basis for labour market flexibility.
Cuvinte cheie: labour flexibility, internal migration, theories of migration, determinants of migration, migration modelling
Cod JEL: J11, J31
Paginatia: 153 – 158
Titlul Lucrarii: ON RISKY BEHAVIOR IN BIMATRIX GAMES
Autor(ii): Gazda VladimÃr, Barinková KarolÃna, Gróf Marek, Kubák Matú¹
Rezumat: The experiment engaging 50 participants was performed to model and identify the determinants of the playersâ risky behavior. Here, a questionnaire and a bimatrix game containing the negative/zero payoffs were used to identify the playersâ motives to play risky strategies. Besides the concrete form of the payoffs, the individual risk attitudes were also proved to be statistically significant for risky behavior of the players.
Cuvinte cheie: Bimatrix Game, Experiment, Risk, Dominant Equilibrium, Maximin, Laplace Insufficient Reason Criterion.
Cod JEL: C9, C91, C92, D84
Paginatia: 159 – 164
Titlul Lucrarii: EUROPEAN LABOUR PRODUCTIVITY AND CORPORATE E-LEARNING ACTIVITIES: AN EMPIRICAL ANALYSIS
Autor(ii): Bucciarelli Edgardo, Pagliari Carmen, Muratore Fabrizio
Rezumat: The purpose of this analysis is to test the hypothesis which growth in workersâ competency level is affected by educational, training and workplace features. We focused above all on the corporate e-learning activities and labour productivity, in order to identify differences between European countries. Our findings showed some statistical significances related to six variables concerning a macro view of knowledge and innovation in the workplace, whereby we highlighted the comparison of mutual positions of European countries on the basis of a potential component of investments in human capital which is e-learning. According to statistical significativity we specifically noted that most Northern European countries have a comparative advantage in terms of labour productivity and direct investments than those in the south.
Cuvinte cheie: corporate e-learning, European labour productivity, principal component analysis
Cod JEL: J24
Paginatia: 165 – 169
Titlul Lucrarii: TRENDS REGARDING THE DEVELOPMENT OF THE COMMERCIAL ACTIVITY IN ROMANIA
Autor(ii): Catana Adina
Rezumat: World economy is experiencing some important transformations, mainly due to the rapid evolution of the informational and communication technologies. In the last years, new technologies flooded the production processes. They have allowed the improvement of the processing and use of the economic information and the general accelaration of the economic flows. The technological revolution is presented in all its trade forms, either the wholesale trade or the retail trade. The technical progress interferes with the economic activity through the re-engineering of the production lines, the revolution in the field of building materials and store, shopping center, malls and industrial hall building, the considerably shorter time period these are being built and they become available for the commercial activity, the revolution in the field of supply, merchandise storage and manipulation, the appearance of different types of intelligent machineries and equipment, merchandise storage software improving the way the client is served at the counter. The industrial revolution determines a reorganization of the economic activity, a resetting of the trade economic activity by directing the trader towards the client using new commercial techniques and strategies.
Cuvinte cheie: technology, technological revolution, technical progress, development, production, trade, improvement of the trade activity
Cod JEL: E21, E22
Paginatia: 170 – 177
Titlul Lucrarii: THE AGEING OF THE POPULATION OF ROMANIA IN THE EUROPEAN CONTEXT
Autor(ii): Cismas Laura, Maghear Diana
Rezumat: Demographic ageing appeared in the modern society and designates an important increase in the elderly population segment in the total of the senior population and has implications for all sections of the society. The main cause of this phenomenon is transition from the traditional system of populationa€™s reproduction, with high birth rates, to modern regime, with both low birth rates and mortality. On long term, these new demographic tendencies will affect both the educational system, in the sense of reducing the number of pupils and students, as well as the expansion of the demand for health services and social protection.
Cuvinte cheie: ageing population, natality, demographic tendencies, life expectancy
Cod JEL: E24, R11, J24
Paginatia: 178 – 183
Titlul Lucrarii: THE LISBON STRATEGY: AN EMPIRICAL ANALYSIS
Autor(ii): Colantonio Emiliano, Germano Alessandro, Nicola Mattoscio, Silvestri Marcello
Rezumat: This paper investigates the European economic integration within the frame work of the 2000 Lisbon Council with the aim of studying the dynamics affecting the social and economic life of European Countries. Such a descriptive investigation focuses on certain significant variables of the new theories highlighting the importance of technological innovation and human capital. To this end the multivariate statistic technique of Principal Component Analysis has been applied in order to classify Countries with regard to the investigated phenomenon.
Cuvinte cheie: Knowledge Economics, European Integration, Human Capital, Principal Component Analysis (PCA)
Cod JEL: F40, I20, O10
Paginatia: 184 – 190
Titlul Lucrarii: DEMO-SOCIAL DETERMINANTS OF EUROPEAN CONSUMER BEHAVIOUR
Autor(ii): Danu Marcela-Cornelia
Rezumat: The components of demo-social macroeconomic level but especially in the continental context were decisive action on both exponents of the supply and the demand; the businessman need to know features, character and effects of these variables on the functionality they produce while the European market and national. From the range of the demo-social components, I referred to the social classes, the reference groups, the area of residence, taking into consideration reality that these components carries on business in general, particularly on the consumer, a long-term determination so, their knowledge as fair provides managers can develop policies and strategies consistent with these conditions.
Cuvinte cheie: demographic-social determinants, social class, reference groups, family, residence environment, inter-variable correlations
Cod JEL: D10, D31, J11, R11, R21
Paginatia: 191 – 195
Titlul Lucrarii: LABOR MARKET INTEGRATION OF HIGHER EDUCATIONECONOMIC GRADUATES
Autor(ii): Dobre Mihaela, Angelescu Coralia, Mosora Cosmin
Rezumat: Transition from school to work is a major research topic in the last decade (Hannan and Werquin 2001 and Ryan 2001). The main reason is related to the fact that after graduating finding a job is difficult and more often the graduates occupy vulnerable positions. In Romania, one year after graduation, the insertion rate is 60,9% for university graduates and 35% for those with secondary education. This paper examines the process of insertion of higher education graduates in the Romanian labor market, focusing on economic profile graduates and using a national survey conducted on a sample including the 2003, 2005 and 2007 promotions. Keywords: labor market, insertion, youth unemployment
Cuvinte cheie: labor market, insertion, youth unemployment
Cod JEL: J01, I23
Paginatia: 196 – 201
Titlul Lucrarii: MAJOR MISUNDERSTANDINGS IN ECONOMIC CRISES, IN THE LIGHT OF KNOWLEDGE SOCIETY
Autor(ii): JIVAN Alexandru
Rezumat: Present study reviews certain main pro-active approaches and connections. Searching for root concepts, a number of current views on causes of todayâs crisis are selected. They are viewed through the criterion of their effects in practice, in a heterodox approach which is a critique of standard economic routine. Connections are made with the intellectual core of the knowledge society, in the context of the required interdisciplinary character of the scientific act. Requests for the economic analysis result: the economists should judge by a broader horizon. Practical conclusions also ensue, being generally applicable to the crisis management at macroeconomic and microeconomic level.
Cuvinte cheie: economic crises, growth, intellectual factor, knowledge society
Cod JEL: E20, O40, Q01
Paginatia: 202 – 208
Titlul Lucrarii: LA RéGLEMENTATION DES MARCHéS FINANCIERS EST-ELLE REMISE EN CAUSE PAR LA CRISE ACTUELLE ?
Autor(ii): Jula Octavian, Mihut Marius
Rezumat: One the most important things to reveal about each economic crisis that can occur is to understand the past and the present and then maybe to try to predict the future. Economic crisis are not new, sooner or later they have common economic phenomenon and common causes and results. What is it not common are not the solutions. If some crisis can be described as crisis of over production or even oil crisis, the current one sis more a consumption crisis. Is it possible to regulate the market? Is it worth? Will it be a solution? Maybe we can try but what we see is that all the countries that have tried a regulated national economy their increase was either small or none at all.
Cuvinte cheie: réglementation, crise économique , marché financier
Cod JEL: B22, B23, B25
Paginatia: 209 – 214
Titlul Lucrarii: THE ELDERLY PATIENTS IN THE GERMAN HOSPITAL SETTING: FACTS AND FIGURES
Autor(ii): Leuca Mirela, Fastenemeier Heribert
Rezumat: The demographic evolution and its consequences – population ageing – have been the topic of multiple research studies and analyses in many countries, industries or political regimes. Health care systems have been faced with questions regarding future financing, organization and resource allocation under the impact of the demographic evolution. This time is the hospital sector in focus. Analyzing the situation in German hospitals on the basis of recent, detailed statistical data and studies, this paper provides information, data and figures on elderly hospitalized patients with regard to costs, diagnoses and operations and presents briefly implications of the demographic evolution and of an ageing population for hospitals.
Cuvinte cheie: hospitalized elderly patients, acute hospital care, demographic changes
Cod JEL: I10 J10 M10
Paginatia: 215 – 220
Titlul Lucrarii: STANDARD MONEY IN VICTOR JINGA’S OPINION
Autor(ii): Olah Gheorghe
Rezumat: The author of this article has aimed to analyse Victor Jingaâs opinion on currency or on standard money, with respect to the importance he gave to the stability of the buying power of the currency and especially to the source of this stability.
Cuvinte cheie: standard money, buying power, paper money, stability
Cod JEL: A10
Paginatia: 221 – 228
Titlul Lucrarii: FEMININE ENTREPRENEURSHIP AS A RESEARCH THEME. SOME CONSIDERATIONS REGARDING THE WAY OF INITIATING A BUSINESS BY THE ENTREPRENEUR WOMEN IN THE WEST OF ROMANIA
Autor(ii): Pop Cohut Ioana
Rezumat: The present paper aims an incursion in the concern for researches in the field of feminine entrepreneurship – as a research theme, the study directions of the feminine entrepreneurship, on the basis of the special literature in the field. The applicative part of the paper refers to the research taken in the field of feminine entrepreneurship in Romania, through the project AntrES, in the area of the initiation way of business by entrepreneur women investigated and aligns aspects regarding the research methodology, the study of the way of initiating a business, the length with the age of manager women, the occupational situation at the moment of business initiation and their previous experience.
Cuvinte cheie: Entrepreneurship, feminine entrepreneurship, women entrepreneur, business start up, occupational situation
Cod JEL: E24, R11, J24
Paginatia: 229 – 233
Titlul Lucrarii: ENTREPRENEURIAL MOTIVATIONS: ARE WOMEN DRIVEN BY DIFFERENT MOTIVATORS THAN MEN? (I – THE LITERATURE)
Autor(ii): Alina Badulescu
Rezumat: The present article has the goal to reveal the (eventually) differences between entrepreneurial motivations between men and women, in the case of EU and Romania. In the first part, we make a brief research into the literature related to this subject, and in the second part we shall reveal the facts and figures in the EU and Romania.
Cuvinte cheie: entrepreneurship, women entrepreneurship, motivation for business start-up
Cod JEL: M13, G32
Paginatia: 234 – 241
Titlul Lucrarii: THE BUSINESS PLAN – A PREREQUISITE OF FEMALE ENTREPRENEURIAL SUCCESS IN THE WESTERN PART OF ROMANIA
Autor(ii): Botezat Elena-Aurelia
Rezumat: It is more and more obvious that a proper planning of various activities/actions is a key of long-term success of a business organization. Writing a well grounded business plan is not easy, but nobody says that. What we can state is the fact that is worth it! Certainly no business plan guarantees success, but at least reduces the risk. And so the vulnerability can and should be reduced and kept under control. My research topic is integrated within the framework of the project called The Entrepreneurship and the Equality of Opportunities. An Inter-Regional Model of Entrepreneurial School for Women (AntrES), implemented in 6 counties situated on the Western border of Romania. The main objectives of my paper were to explore the chances for success of the futures business delineated in the business plans and to prove that these business plans represent a resource of the female entrepreneurship in the Western part of Romania.
Cuvinte cheie: business plan, correlation coefficients, female entrepreneurial success
Cod JEL: M13
Paginatia: 248 – 252
Titlul Lucrarii: L`ANALYSE COMPARATIVE DES FUSIONS-ACQUISITIONS AVEC LES AUTRES FORMES DE CROISSANCE DES ENTREPRISES (I- FUSIONS-ACQUISITIONS VS. CROISSANCE INTERNE)
Autor(ii): Vancea Mariana
Rezumat: In order to achieve growth and development strategy, companies can choose between continuous improvement or optimization of operational and financial assets, on one hand, and on the other hand the achievement of mergers and acquisitions, as also strategic partnerships with other companies. The purpose of this paper is to analyze the companyâs growth and development strategy through mergers and acquisitions by comparison with that of organic growth, while highlighting the advantages and disadvantages of each type of strategy.
Cuvinte cheie: company, mergers, acquisitions, organic growth
Cod JEL: L21, L25
Paginatia: 253 – 259
Titlul Lucrarii: CURRENT CRISIS AND ECONOMIC CONVERGENCE IN THE EU
Autor(ii): Begu Liviu-Stelian, David Nicoleta, Dimian Gina Cristina, Alexandru Adriana Anamaria
Rezumat: The paper is intended to be primarily a factual developments illustrate the main economic indicators in the context of Romania’s crisis by creating a digital picture to illustrate the main effects of the country. The idea started more from a personal desire to make a passage highlighted “the crisis, where some of it not felt it directly, seem to be amplified in an unduly by the media. Secondly, we proposed the application of an econometric model using as a set of macroeconomic indicators compiled data for Romania for the period 2000 to 2008. This will allow certain scenarios and forecasting developments in the context of model assumptions.
Cuvinte cheie: crisis, model, σ-convergence, β-convergence
Cod JEL: E01, E17, E20, E32, E40
Paginatia: 260 – 265
Titlul Lucrarii: USE OF ECONOMETRIC INSTRUMENTS IN DETERMINING THE FINANCIAL RESOURCES NEEDED FOR PROFESSIONAL SKILLS DEVELOPMENT PROJECTS
Autor(ii): Dogar Cristian, Kelemen Andrei
Rezumat: The market shows no signs of sustainable recovery after the crisis that hit the world economy in 2007, and therefore public intervention in the area of professional re-conversion is highly desirable. Public spending on training programs needs to be economically justified and closely monitored. We describe an econometric method to evaluate needed costs for training programs for professional skills development, based on a sample of pair values extracted from training projects implemented between 2008 and 2009. We find that, although the unitary value as resulted after applying the econometric model corresponds to the national available amount, by applying other types of indicators, such hour of training, can determine more efficient (less resources needed), cost-effective and effective (increased number of trained individuals for less costs) values in what regards the process of delivering training programs.
Cuvinte cheie: public funding, European funds, professional skills development, training programs
Cod JEL: C53
Paginatia: 267 – 271
Titlul Lucrarii: GRANGER CAUSALITY AND COINTEGRATION IN ROMANIAa€™S INFLATIONARY DYNAMICS a€ AN EMPIRICAL STUDY
Autor(ii): Mester Ioana Teodora, Simut Ramona
Rezumat: One of the most difficult issues that monetary authorities in many developing economies have to deal with is the management of a stable price environment. Inflation can create uncertainty, a low level of investment, and raise costs in general, thus lowering rates of growth. As a result, there exists a widespread need for understanding inflationary dynamics in any country of interest, especially in developing countries, subject to more significant and volatile price changes. This paper develops a VEC model for the Romanian economy, using CPI index and other macroeconomic data, in order to capture the transmission mechanism of inflation.
Cuvinte cheie: inflation forecasting, monetary policy, developing countries, Romania, VAR model
Cod JEL: E52, C32
Paginatia: 272 – 278
Titlul Lucrarii: BUSINESS PLANNING IN THE CONTEXT OF THE ECONOMIC CRISIS
Autor(ii): Gherman Liliana
Rezumat: During the economic crisis, a successful business is the one which answers to the tangible needs and produces benefits. Any business must offer practical solutions for the society problems. In the context of the economic crisis, it is vital to pay a special attention to the planning stage in order to diminish the risk and to eliminate the fail.
Cuvinte cheie: economic crisis, business planning and management
Cod JEL: M21
Paginatia: 279 – 285
Titlul Lucrarii: MODERN APPROACHES REGARDING THE ASSESSMENT OF THE COMPANYâS OVERALL PERFORMANCES
Autor(ii): Achim Monica-Violeta, Pintea Mirela-Oana, Mara Ramona-Eugenia
Rezumat: The importance of this research can be supported by ambitious goals that are attributed to performance measurement / assessment of a company such as: improving company performance, optimization of companyâs management and motivating staff. In the current context of sustainable development, the performance definition, measurement and maximizing system of companies becomes a complex one. The modern business environment demands a multi-goal orientation. Profit theory is no longer a valid measure of organizational performance and neither are other approaches that only take the interests of shareholders (owners) of a company into account. Todayâs business environment is characterized by the increasing importance and strength of various stakeholder groups. This paper captures the current mutations brought on the line of developing a modern system of assessment of companyâs performance.
Cuvinte cheie: sustainable development, global performance, financial indicators, non-financial indicators
Cod JEL: M10 , M14, M21
Paginatia: 286 – 292
Titlul Lucrarii: CONSIDERATIONS REGARDING TO THE LAW OF FISCAL-BUDGETARY RESPONSIBILITY
Autor(ii): Ardealeanu – Popa Carmen, Cirmaciu Diana
Rezumat: A law of fiscal-budgetary responsibility which is firmly based and structured can outline the general parameters which can constitute the basis of creation of some decisions in sustainable fiscal politics through stipulating fiscal principles, rules concerning with budgetary incomes, public debts, deficits, expenses and risk management.
Cuvinte cheie: objectives, principles, legal definitions, fiscal council
Cod JEL: K34
Paginatia: 295 – 301
Titlul Lucrarii: THE IT ANNUAL REPORTS USED IN THE FINANCIAL ANALYSIS
Autor(ii): Batrancea Ioan, Moscviciov Andrei, Batrancea Maria, Nechita Anca
Rezumat: In the paper the authors presented the importance of financial reporting system used in financial analysis of IT firms. Thus were presented balance sheet, income statement and cash flows.
Cuvinte cheie: Financial rates, financial position, strategy, financial structure
Cod JEL: G32
Paginatia: 302 – 306
Titlul Lucrarii: INSURANCE OF BANKING OPERATIONAL RISK
Autor(ii): Bente Corneliu Cristian
Rezumat: The current financial crisis is not a singular event in the history of crisis episodes. The essential difference between past episodes of financial turmoil and the actual crisis is the unprecedented severity, the pace of contagion and its global size. Financial markets have been seriously disturbed, threatening the robustness of financial institutions and their ability to meet current needs to properly manage the risk. One such risk is operational risk, which has become an important source of loss for credit institutions. In this context, the main purpose of this study is to present the best techniques and methods of managing this risk, less addressed problem in the literature from our country.
Cuvinte cheie: liability, damage, attack
Cod JEL: G22
Paginatia: 307 – 311
Titlul Lucrarii: SOME CONCLUSIONS REGARDING THE HISTORICAL EVOLUTION OF FINANCE IN THE PRESENT TERITORY OF ROMANIA
Autor(ii): BOTA MOISIN Anton – Florin
Rezumat: In the present article the authors are debating the historical evolution of finance from its beggining untill its present. The importance of the theme is given by the fact that the appearence of finance was due to the appearence of the state, when the state treasury was confused with the welfare of the Lord, and when taxes are introduced for the first time.
Cuvinte cheie: evolution, taxes, revenue, period.
Cod JEL: N20
Paginatia: 318 – 323
Titlul Lucrarii: CHAOS OR TURBULENCE ON THE VOLATILITY OF PUBLIC REVENUES
Autor(ii): Bolos Marcel, Mosteanu Tatiana, Popovici Ioana
Rezumat: In an intuitive attempt to define financial distress in the public sector, it can be represented by the turbulence over the normal rhythm of indicatorsa€™ evolution in the public revenues, due to the influence of exogenous factors coming from the real economy, the behavior of taxpayers as well as to other influencing factors. This way of defining financial distress makes it possible to measuring its composing elements, such as: the turbulence and the influence of exogenous factors. The application of financial distress tests for the public budgetary indicators and the notification of its existence can be of real use for the central and local governments, taxation policy.
Cuvinte cheie: local government revenues, public taxation, financial distress
Cod JEL: G17, H21 , G01
Paginatia: 318 – 323
Titlul Lucrarii: A SHORT ANALYSIS ON THE SENSITIVITY OF TAX REVENUES IN ROMANIA DURING 2000 – 2009
Autor(ii): Bunescu Liliana, Mihaiu Diana Marieta
Rezumat: From a temporal perspective, the collected tax revenues for the public budget know a number of changes in terms of flow and collection rates due to changes in factors of influence. The most used method to measure the response, the sensitivity of tax revenue to any changes of a variable is elasticity. This paper seeks to briefly examine the sensitivity of tax revenues to changes occurring in terms of gross domestic product and tax burden in Romania during 2000 to 2009. After analysis, we believe that a pattern regarding the sensitivity of tax revenues to the modification of a factor can not be created, tax elasticity developments and alternations of elasticity / inelasticity are not based on a uniform rule, they differ from country to country, and even in the same country from one period to another.
Cuvinte cheie: Tax elasticity, tax burden, tax revenues
Cod JEL: H 23, H 20
Paginatia: 332 – 337
Titlul Lucrarii: THE EFFECTS OF FINANCING SOURCES COSTS OVER THE FINANCIAL AND OPERATIONAL RISK
Autor(ii): Chirila Emil
Rezumat: The selection of the financing sources of an enterprise constitutes a major problem for the managerial finance field with influences over the economic-financial performances. The theoretical and practical studies did not provide to the scientific research field the proper identification of the representative models for managing the capital structure and to evaluate the real costs for the financing sources. The liquidity crisis by which are confronted the Romanian companies nowadays, relevant situation for the actual period, imposes the need for correlation and optimization of the capital structure and identification of the financial and operational risks at the level of the enterprises and at the level of the representative responsibility centres in order to valorise at a maximum level the existing financial potential..
Cuvinte cheie: Cost of the Capital, Financial Risk, Operational Risk, Centre of responsibility
Cod JEL: G32, G31, C53, G11
Paginatia: 332 – 337
Titlul Lucrarii: THE IMPACT OF THE ECONOMIC CRISIS ON CREDIT INSURANCE
Autor(ii): Ciumas Cristina, Vaidean Viorela-Ligia, Manta Stefan, Sarlea Mihaela
Rezumat: The insurance domain is one of the most complex and extensive areas of the market. However this field is very risk exposed especially in this period of economic instability. One of the most non-performant insurance products at this time is the credit insurance. Due to inability to pay and increasing bad loans, insurance companies have decided to remove these products from their portfolio. We believe that the signs that led to this situation have been very visible for a long time, but the insurance market players refused to give too much importance to them because they based their operations on the artificial strength of the whole system. In this paper we want to show how things have evolved on the credit insurance market as compared to the general insurance market, and if the present situation could have been anticipated and avoided.
Cuvinte cheie: crisis, inflation, hazard, credits, performance, panel data
Cod JEL: G22, G21, C23
Paginatia: 338 – 343
Titlul Lucrarii: FINANCIAL INDICATORS FOR THE IMPLEMENTATION OF AN EUROPEAN FUNDED INVESTMENT PROJECT UNDER SOP IEC PROGRAMME a€ CASE STUDY OF A ROMANIAN SME
Autor(ii): Droj Laurentiu
Rezumat: The European Integration came with new challenges for the Romanian enterprises especially for the SMEs, the opportunities arising from operating on the European Single Market and the possibility for accession of European Regional Development Funds. The main programme designed to offer access for small, medium and large Romanian enterprises to European funding is the Sectorial Operational Programme a€œIncrease of Economic Competitivenessa€Â- SOP IEC. This paper will analyze the area of intervention a€œD1.1. Productive and environment friendly investments and preparation for market competition in which Romanian SMEsa€ are competing to access European funding in order to develop their activities or to extend them into new ones. One of the main challenges for these SMEs is to generate, fulfil and to respect the financial indicators of the programme, which are part of the financial analysis of the project.
Cuvinte cheie: Financial Analysis, Cost benefit Analysis, Financial Simulation European Union, Structural Funds, SOP IEC
Cod JEL: D61, D92, O22, G38, O19, F36
Paginatia: 344 – 350
Titlul Lucrarii: THEORETICAL AND PRACTICAL APPROACH REGARDING DENSITY AND PENETRATION INSURANCE ON ACCIDENT & HEALTH PREMIUMS
Autor(ii): Fekete Szilveszter, Sucala Lucia, Radulescu Gentiana, Oprean Delia
Rezumat: In this paper is realized an theoretical and empirical approach regarding density and penetration on accident & health premiums. The analysis is performed on a sample of 33 countries and a horizon of 5 years (2004, 2005, 2006, 2007 and 2008), being tested 2 linear regression models. The results of study confirm a relationship between level of economic development and accident & health insurance activity insurance, but exclude the existence of the relationship between penetration factor and this type of insurance.
Cuvinte cheie: insurance, accident & health premiums, density, penetration
Cod JEL: G22, H51, H89
Paginatia: 351 – 356
Titlul Lucrarii: BUDGETARY CLASSIFICATIONSâ ROLE IN PUBLIC FINANCIAL MANAGEMENT
Autor(ii): Gyorgy Attila, Gyorgy Adina Cristina
Rezumat: Budgetary classifications are a vital condition for a sound budgetary management. To be a good and useful classification, some rules should be respected. The international experience could offer us guiding lines which contribute to this purpose. In our paper we tried to present some basic elements of a budgetary classification, stressing on their utility in practice: financial management, reporting, on various criteria, and electronic processing. In last part is presented a functional example of such a classification which proved its utility in Romanian public financial sector.
Cuvinte cheie: budgetary classification, public financial indicators; principle of specialization
Cod JEL: H6
Paginatia: 357 – 362
Titlul Lucrarii: THE EFFECTS OF THE MEASURES REGARDING SEQUESTRATION OF CASH IN TAX DEBTORSâ BANK ACCOUNTS
Autor(ii): HERBEI MARIUS, BENE GHEORGHE FLORIN, DELIMAN EUGEN
Rezumat: Fiscal administration seeks rapid intervention in the action of preventing the formation of budgetary arrears and accomplishing public financial resources at the time scheduled by the fiscal authorities to collect public financial resources. The establishing of the immediate measure blocking of bank accounts of economic agents who recorded debt to the consolidated general budget of the state, is an essential measure necessary to avoid the forvard slip of other creditors, debt recovery actions, having as consequence the preventing of taxpayers as state debtors to organize their insolvency. The present study aims to draw attention upon the effects of blocking the bank accounts on the evolution of budgetary revenues through enforcement measures during 2006-2009, and the registering of more favorable results regarding collection should take into account the immediate legitimate interest of the budgeted creditor, but should also make sure that the rights of taxpayers are observed.
Cuvinte cheie: : bank account sequestration, compulsory enforcement, state-financed creditor, establishment of sequestration, sequestration of third party
Cod JEL: G2, H2, H3
Paginatia: 363 – 367
Titlul Lucrarii: RECONSIDERING THE FUNDING SOURCES FOR THE HEALTH SYSTEM IN ROMANIA
Autor(ii): MIHAIU DIANA MARIETA, BUNESCU LILIANA
Rezumat: An optimal health system must ensure that all citizens have free access to medical services, and to determine the effective use of funds. We therefore reach the conclusion that the health financing system that best meets the optimal criteria is the public one. We believe that a system of public health funding should be based not only on contributions, but also on funding from the state budget; therefore it should combine the two public sources. If it were based solely on contributions, then the earnings should be volatile towards the economic cyclicality, and would not ensure the fiscal sustainability of the system. The private health financing system should be based on private insurances, and not on direct payments as it is in the current case, private insurances should have a predominantly complementary nature (covering the co-payments for those that are forced to bear them), and only in the case of rich people it can be substituted.
Cuvinte cheie: public expenditure, health expenditure, private health insurance, social health insurances.
Cod JEL: H51
Paginatia: 368 – 371
Titlul Lucrarii: THE SELECTION OF OBJECTIVES BY FISCAL POLITICS
Autor(ii): Morar Ioan Dan
Rezumat: The multitude of fiscal politics` objectives supposes a rational and a well-informed selection of them. Fiscal politics handle specific instruments and levers , producing effects which are hard enough to be quantified and reactions, which most of the time are unforeseen by the payers in their quality as productive or final consumers. The perfection of the proposed alternatives is necessary on the one hand , but hard to be realized on the other hand.
Cuvinte cheie: fiscal,politics,instruments,levers,alternatives.
Cod JEL: H3
Paginatia: 372 – 377
Titlul Lucrarii: CONSIDERATIONS ON THE MEASURES TO COUNTER THE RISK OF BANKRUPTCY FOR SMES DURING THE FINANCIAL CRISIS
Autor(ii): NEGOESCU GHEORGHE, LUKACS EDIT
Rezumat: The financial crisis in Romania has expressed in an eloquent manner and meant large negative effects, such as external factors generated by trigger of the financial crisis in Romania in October 2008 and internal factors for society that fundamentally influenced the decreasing of funding in 2009. Promotion of private initiative is, in our opinion, one of the methods that attenuate the financial effort of state for social segment which generates costs and, is producing revenue for the state. In this paper we promote the idea of opening a fundamental process of restructuring the SMEâs management mentality, that of safeguarding of the enterprises with existing instruments, but also with new proposals to the Government, for regeneration as soon as possible of the country’s economic and human factors capable of working.
Cuvinte cheie: bankruptcy, SME, Reorganization, companies, crisis, fusion.
Cod JEL: G, G01
Paginatia: 378 – 381
Titlul Lucrarii: THE IMPACT OF FINANCING POLICY ON THE COMPANYâS VALUE
Autor(ii): Pirtea Marilen, Botoc Claudiu, Nicolescu Cristina
Rezumat: National and international financial system offers companies a wide range of funding sources. The choice of one or more of the available sources and their combination are major aspects of the company’s financing policy. Managers must keep in mind that the call to one or other of potential funding sources is not a minor and independent decision, but has profound implications on the companyâs value. Weighted average cost of capital can be used as the discount rate or the selection of investment projects.
Cuvinte cheie: financing policy, cost of capital, capital structure, companyâs value
Cod JEL: G32
Paginatia: 388 – 393
Titlul Lucrarii: ANALYSIS OF THE VALUE ADDED BY THE ADDITIVE METHOD
Autor(ii): Popa Anamaria, Csegedi Sándor, Tiplea Augustin
Rezumat: Calculating the value added by the additive method (analytical) study concerns the component value through creative participation factors to be paid.
Cuvinte cheie: Value-added methods, factors
Cod JEL: G32
Paginatia: 388 – 393
Titlul Lucrarii: PREMISES FOR A MODEL OF DECISION – MAKING ON THE FINANCING OF A PROJECT
Autor(ii): Tulai Constantin, Popovici Ioana
Rezumat: The classical theory of finance is based on the premises of rationality and maximizing profits that accompany economic decision-making. Complementarily, the modern theory of behavioral finance studies the effect of emotional and psychological factors of decision- maker on the choice of financing sources for economic activities. In opposition with the classical perspective, the contemporary theory of finance brings up to the stage various aspects of decision making, including elements of strategic behavior towards risk. All these contradictory elements are used as premises for modeling the decision making process of financing a project.
Cuvinte cheie: decision – making, behavioral finance, strategic behavior
Cod JEL: D8; C 70; D03
Paginatia: 394 – 398
Titlul Lucrarii: THE ROMANIAN BANKING COMPETITION AND THE ACCESSION TO EU
Autor(ii): Bogdan Capraru
Rezumat: In this study we try to assess banking competition in the Romania for 2001 – 2008, taking into account the evolution of market share of the top five, Herfindahl-Hirschman Index (HHI), performances indicators like ROA and ROE and evolutions of deposit and loans rates. We observed that the competition in the Romanian banking system increases continuously in the last years. The main factors which have influenced this process were: the privatization of the majority of state capital banks and the perspective of accession of our country in the EU. In the period assessed, there are two approaches: in the first period banks have had very good performances due to their market share in a low competitive banking environment and after the privatization of some state capital banks, the leader of the market lost market share in the favor of other bank with greater performances.
Cuvinte cheie: bank competition, the Structure-Conduct-Performance Hypothesis, Efficient Structure Hypothesis, banking system, European integration
Cod JEL: G21, L11
Paginatia: 399 – 404
Titlul Lucrarii: HAVE THE RECENT CRISIS AFFECTED FOREIGN BANKSâ POSITIONS IN CENTRAL AND EASTERN EUROPE? (I – GENERAL OVERVIEW)
Autor(ii): Daniel Badulescu, Nicolae Petria
Rezumat: The aim of this paper is to investigate the extension to what foreign banks reacted during recent crisis in supporting their subsidiaries and thus the host economies. The analysis focuses on a brief theoretical overview and an analysis in terms of foreign claims regarding selected Central and Eastern European countries. We are also interested in finding if the entry mode (acquisition of a existing local bank, greenfield investment, non-resident office) did matter in this issue.
Cuvinte cheie: foreign banks, Central and Eastern Europe, economic crisis
Cod JEL: E5, G21
Paginatia: 406 – 411
Titlul Lucrarii: CAUSES AND CONSEQUENCES OF MASSIVE CAPITAL FLOWS
Autor(ii): Coroiu Sorina Ioana, Sabau Popa Claudia Diana
Rezumat: At this stage of global economic crisis that traverse, it was observed that massive capital flows have major impacts on economies. Therfore, it is important to analyze the factors behind the attraction of these massive capital flows, and the main consequences that followed.
Cuvinte cheie: Massive capital flows, crises, causes, consequences
Cod JEL: F21,F34, E52, E58.
Paginatia: 412 – 417
Titlul Lucrarii: CENTRAL BANK INDEPENDENCE AND INFLATION TARGETING – THE BRITISH EXPERIENCE
Autor(ii): Dumiter Florin Cornel, Soim Horat;iu, David Delia
Rezumat: Known as the ˜Old Ladyâ of Threadneedle Street, the Bank of England is the central bank of the United Kingdom. Founded in 1694, the Bank of England is standing at the centre of the United Kingdomâs financial system, and is committed to promoting and maintaining monetary and financial stability as its contribution to a healthy economy. In our opinion, it is very important to analyze the Bank of Englandâs monetary policy strategy, starting from 1992 – adoption of the inflation target and the evolution of itâs monetary policy strategy, through an important feature – delegating operational accountability regarding the monetary policy in 1997 as well as the appropriate institutional framework. More over, it is important to analyze the Bank of Englandâs performances before and after granting central bank independence.
Cuvinte cheie: Monetary policy strategy, central bank transparency, central bank accountability, inflation reports, index of central bank independence and inflation targeting
Cod JEL: E50, E52, E58.
Paginatia: 418 – 422
Titlul Lucrarii: INTELLECTUAL CAPITAL VALUATION USING MONTE CARLO SIMULATION
Autor(ii): Fenyves Veronika, Tóth Réka, Tarnóczi Tibor
Rezumat: We present a simulation model in this paper to determine the value of intellectual capital. In frame of the simulation model we have used the Baruch Levâs intellectual capital valuation modell.We have built in the Baruch Lev model in a two-dimensional Monte Carlo simulation modell. We have determined the intellectual capital in case of some stock exchange company. The calculation are presented in case of a selected company.
Cuvinte cheie: intellectual capital valuation, Baruch Lev, Monte Carlo simulation, two dimensional simulation
Cod JEL: G12, G31, M10, C15
Paginatia: 423 – 429
Titlul Lucrarii: FINANCIAL PROBLEMS IN A.D. XENOPOLâS WORK
Autor(ii): STEFANESCU FLORICA
Rezumat: Many of Xenopolâs studies, articles and economic papers fully prove his permanent interest in this area, so important for the life of a country.. This fact urged him to look into the economic state of his people, to search for its causes and formulate solutions, some of them among the most realistic ones, for its improvement, for the reduction of the gap that separated us from the most economically developed countries
Cuvinte cheie: taxes, budget, national wealth, consumption, public debt, money, banks
Cod JEL: B19, G17,G21
Paginatia: 436 – 442
Titlul Lucrarii: THE CORRELATION BETWEEN THE MARKET RISK AND THE LIQUIDITY RISK IN THE ROMANIAN BANKING SECTOR
Autor(ii): Trenca Ioan, Zoicas-Ienciu Adrian
Rezumat: A series of studies on liquidity management have appeared during the financial crisis, many of them comparing the funding liquidity with the market liquidity. The paper offers a dynamic image about the liquidity in the Romanian banking sector and its integration with the market risk, comparing the Value at Risk approach with the Liquidity at Risk approach. The research also wants to highlight the most significant features to consider in order to implement an effective liquidity risk management and to achieve a more integrated supervisory framework.
Cuvinte cheie: liquidity risk, market crisis, liquidity limits, Value at Risk, Liquidity at Risk
Cod JEL: G01, G21, G32, C63
Paginatia: 437 – 442
Titlul Lucrarii: CONSIDERATIONS ON MONETARY POLICY HELD BY THE CENTRAL BANK TO ADOPT THE EURO
Autor(ii): Trenca Ioan, Paun Dragos, Zoicas-Ienciu Adrian
Rezumat: The current paper presents some considerations regarding the monetary policy held by the central bank in order to obtain the declared goal of joining the European Monetary Union. The paper refers to the strategies included in the National Accession Plan, and in the Convergence Program established by the National Bank of Romania. Furthermore, the paper presents some of the recent developments and the technical developments.
Cuvinte cheie: Monetary policy, National Bank of Romania, convergence
Cod JEL: E58, F15
Paginatia: 443 – 448
Titlul Lucrarii: NEW INTERNATIONAL FINANCIAL REGULATION: NECESSITY OR REQUIRED BY CRISIS
Autor(ii): Zapodeanu Daniela, Cociuba Mihail Ioan, Cojocari Anatol, Marian Dan Sebastian
Rezumat: The global economic and financial crisis showed the limits faced by the international financial system. International financial regulations in general, and especially the banking sector regulations, should be refined and adapted to build a stronger and stable international financial system. We analyze the main trends in international regulations: the proposed amendments on capital requirements, the introduction of a global standard for liquidity and indebtedness, the winding-up directive, as well as their impact on the Romanian financial system.
Cuvinte cheie: international regulations, global standard, winding-up directive
Cod JEL: G01, G21
Paginatia: 449 – 455
Titlul Lucrarii: DOES FAIR VALUE REPRESENT A CONCERN FOR ROMANIAN RESEARCHERS?
Autor(ii): Andreicovici Ionela-Irina, Jurcau Anca-Sabina
Rezumat: In the actual economic context, the fair value concept is of high interest .We tried to see if the concept is only talk about, or if research in Romania has been actually done on this theme. We have analyzed the Romanian Journals recognized by CNCSIS in order to see if this concept represents a concern for Romanian researchers. This article is a literature review of the economic Romanian journals recognize by CNCSIS in the field of fair value.
Cuvinte cheie: fair value, concern, CNCSIS
Cod JEL: M41
Paginatia: 456 – 462
Titlul Lucrarii: ACCOUNTANTS ABOUT ACCOUNTING POLICIES. AN EMIPRICAL INVESTIGATION OF SMES FROM BIHOR COUNTY
Autor(ii): Bogdan Victoria, Mester Ioana Teodora, Belenesi Marioara
Rezumat: This paper examines the setting up of accounting procedures and policies in sampled SMEs from Bihor, county selected after criteria of size at the end of 2008. In order to conduct our research we have set up a questionnaire of 25 questions which has been applied to 100 SMEs. The obtained results showed that out of the 83 respondents, only 92,68% agree with the provisions of Article 10 of Order 3055/2009, according to which entities must develop their own accounting policies approved by the managers, only 75,60% of the respondents agree that the existence of written accounting policies at the enterprise level improves the quality of financial reporting and managersa€™ decision making process and a significant number of respondents (21,95%) do not know the fact that during a financial year, a firma€™s accounting policies cannot be changed. The most relevant result of our investigative research consist in identifying the need to train the human resources involved in the process of writing and applying accounting policies and procedures in SMEs and the necessity to set up a manual of accounting department.
Cuvinte cheie: accounting policies, financial reporting, disclosure, SMEs
Cod JEL: M41, M10, C81
Paginatia: 464 – 468
Titlul Lucrarii: ADVANTEGES AND COMPETENCES AQUIERED BY COMPANIES PARTICIPATING IN PROJECTS
Autor(ii): Bugnar Nicoleta, Mester Liana, Rugea Andreea
Rezumat: Financing funds are financial instruments working to eliminate economic and social disparities, in order to achieve economic and social cohesion. The participation of the companies to financing funds aimed to support their activity through the financing of the productive sector investments, infrastructure investments or other investments in fields such is: education, employment and human resources development, local development and small and medium sized enterprises, but also to make possible the economic and social conversion of areas facing structural difficulties. This study aims to highlight the advantages and expertise acquired by companies participating in projects compared to those having deferred their enrollment in the project.
Cuvinte cheie: local development, projects, financing, economic and social conversion
Cod JEL: M21, O12
Paginatia: 469 – 477
Titlul Lucrarii: LIABILITY TO SUPPLIERS REPORTING STANDARDIZATION – QUALITY GROWTH FACTOR OF ACCOUNT INFORMATION
Autor(ii): Briciu Sorin, Dragu Gabi Georgiana, Ivan Raluca
Rezumat: Under no.11 position paper \\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\”Economic and Monetary Union\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\”, Romania took responsibility of reporting according to European System of Accounts – ESA 95. Public Institution classification is necessary to delineate the perimeter of general government (S.13), subdividing it into sub-sectors and to define how to consolidate their financial statements. To fulfill this research we used methods of documentary research, observation, analysis and empirical observation. Through the specific procedure of documents observation performed we accomplish delineating the problem in the general context. The empirical experiments produced practical data. The purpose of this study considered the practical applicability of a solution in offering a model of reporting that lead to increased correctness, forwardness, quality, of accounting information provided to their users.
Cuvinte cheie: European System of Accounts – ESA 95, sub-sectors, liabilities, financial statements
Cod JEL: m 41
Paginatia: 478 – 483
Titlul Lucrarii: RISK MANAGEMENTâS IMPORTANCE AND ROLE IN AUDIT
Autor(ii): Bunget Ovidiu-Constantin, Dumitrescu Alin-Constantin PhD Student, Dreve Raluca-Madalina
Rezumat: The importance of treating this theme is proved by the current situation that economy and the entities activating on the market are confronted with. Risk is present in all the actions and event of humanity. Risk is in a permanent change, it evolves in complexity, among the traditional exposures to hazard other risks are added: operational, financial, strategic, market, country, legal, human, fraud risks and its complex character can be attributed to a range of factors that are grouped by the specialized literature in macroeconomic factors, also called extern, and microeconomic factors, also called intern. In the last few years, the importance of the corporate governance involvement in risk management is more and more recognized. The organizations are under the pressure of identifying all risks that it is confronted with starting with social risks, ethical and environment risks to those financial and operational, and also to the way it manages them at an acceptable level. In the same time, using integrated risk management procedures and politics at enterprise level (ERM-Enterprise Risk Management) has extended, in this way organizations are admitting the risk management approach advantages. The internal audit, in both his roles of providing assurance and consultancy, contributes to risk management in various ways, its importance being increasing due to the current financial crisis. For the financial auditor the term of risk has other senses, meaning that risks are regarded through the mission type and objectives. But still, identifying and measuring audit risks during the missionâs planning are strong connected to the existing risk management of the entity. In this way, if the audited entity has an implemented risk management that is proved to be efficient, this will represent a starting point for the auditor in evaluating the risks connected to his engagement, meaning that the general audit risk will be lower and the assurance level will be higher. More than that, an efficient enterprise risk management determines a higher level of trust in the internal audit departmentâs activity.
Cuvinte cheie: Risk, risk management, internal audit, audit risk, efficiency
Cod JEL: M 42
Paginatia: 484 – 489
Titlul Lucrarii: HOW FINANCIAL AUDITORS USE CAATS AND PERCEIVE ERP SYSTEMS?
Autor(ii): CARDOS Vasile-Daniel
Rezumat: The adoption, implementation and expansion of complex information systems [IS] have an important impact on organizations. To cope with this situation, financial auditors need to use more and more computer-assisted audit techniques [CAATs] especially when auditing organizations with complex information systems such as Enterprise Resource Planning [ERP] in place. In this article we investigate the way Romanian financial auditors use CAATs during their mission and their perception regarding the effects of ERP systems on financial accounting and reporting system evaluation. Results show that even though financial auditors consider that the existence of an ERP system is influencing at least to a great extent their ability to evaluate the clientâs information system, they are not using CAATs to the same extent.
Cuvinte cheie: financial auditors, CAATs, ERP
Cod JEL: M42
Paginatia: 490 – 495
Titlul Lucrarii: THE RELATIONSHIP BETWEEN ACCOUNTING AND TAXATION: A BRIEF INTERNATIONAL LITERATURE REVIEW
Autor(ii): CUZDRIOREAN DAN DACIAN
Rezumat: This paper analyses the international literature regarding the relationship between accounting and taxation in the last 20 years. To this purspose we reviewed the 3 international economic databases (EMERALD, EBSCO and SCIENCE DIRECT). We have found various studies approaching this relationship, the main research being performed due to the differences between them in the accounting systems that govern the world countries.
Cuvinte cheie: accounting, taxation, accounting systems
Cod JEL: H25, H29, M40, M41
Paginatia: 496 – 502
Titlul Lucrarii: IS THERE ANY ROOM TO IMPROVE THE USE OF ACCOUNTING INFORMATION?
Autor(ii): Deac Marius, Danciu Radu
Rezumat: In 2008 we have conducted a small exploratory case study regarding some factors that could lead to a better use of accounting information in the companies in Cluj area. The study was based on a small questionnaire. The test group was comprised by a group of students in the final year of study, students who already worked in financial or management positions in companies from Cluj-Napoca and the surrounding areas. The study has addressed a few technical, organizational and educational factors that – in our view – can improve the use of accounting information in managing a company.
Cuvinte cheie: exploratory case study, accounting information, company management
Cod JEL: M10 M40 M41
Paginatia: 503 – 508
Titlul Lucrarii: DIVERSITY OF NATIONAL AND INTERNATIONAL ACCOUNTING PRACTICES: THE CASE OF INTANGIBLE ASSETS
Autor(ii): Dragu Ioana-Maria
Rezumat: Although seven years have passed since the Norwalk Agreement has been signed, the global accounting standards continue to represent a goal for IASB and FASB, being far from the stage of practical implementation. More than that, the financial crisis made things worse, as it contributes to the unfavourable conditions for the development of convergence process. But despite all these negative elements, FASB and IASB continue to collaborate in obtaining a single set from the two distinct accounting regulations, which can serve for practical accounting purposes. The globalization phenomena imply the existence of a unique set of financial reporting standards. Thus, accounting diversity is to be reduced at international level, so that it would be in accordance with companiesâ interests. Therefore, one can state the importance of harmonizing both national and international accounting regulations.
Cuvinte cheie: comparability, harmonization, similarity, diversity
Cod JEL: M41
Paginatia: 509 – 515
Titlul Lucrarii: COMPARATIVE INTERNATIONAL PERSPECTIVES ON MARKET-ORIENTED MODELS OF CORPORATE GOVERNANCE
Autor(ii): Feleaga Niculae, Dragomir Voicu, Feleaga Liliana, Balaciu Diana
Rezumat: The study of corporate governance requires not only the knowledge of economic, financial, managerial and sociological mechanisms and norms, but it must also incorporate an ethical dimension, while remaining aware of the demands of various stakeholders. The interest towards good governance practice is very present in the company laws of many countries. National differences may lead to specific attributes derived from the meaning that is given to the role of competition and market dispersion of capital. Based on a research consisting of a critical and comparative perspective, the present contribution is dominated by qualitative and mixed methods. In conclusion, it can be said that a market-oriented corporate governance model, though not part of the European Unionâs convergence process, may very well respond to the increasing importance of investorsâ rights and to the gradual evolution of corporate responsibilities, beyond the national context, with the aim of ensuring market liberalization.
Cuvinte cheie: corporate governance, comparative approach, international evidence, United Kingdom, European Union convergence, financial markets, agency theory
Cod JEL: G3
Paginatia: 516 – 521
Titlul Lucrarii: INSTRUMENTS THAT ARE NEEDED TO ENSURE THE CREDIBILITY OF ENVIRONMENTAL DISLCOSURE
Autor(ii): ALIN IONEL IENCIU, VASILE DANIEL CARDOS, VICTOR OCTAVIAN MULLER
Rezumat: The main objective of the paper is to bring to the forefront the environmental audit and the environmental risk when auditing financial statements, in order to obtain an image on what environmental aspects represent in the field of audit. The study is based on a fundamental, theoretical research and on a questionnaire applied to financial auditors regarding their involvement in providing environmental audit. Objectivity of environmental information can be achieved only by means of the audit process. The paper supplements previous studies regarding environmental audit and brings a model for environmental accounting and audit of information.
Cuvinte cheie: environmental disclosure, environmental audit, financial audit, financial auditors
Cod JEL: M420
Paginatia: 522 – 527
Titlul Lucrarii: THE INFLUENCE OF GLOBAL FINANCIAL CRISIS ON THE ACCOUNTING POLICIES
Autor(ii): Marcus Cristina-Maria
Rezumat: Accounting practices are deeply implicated in the current financial crisis and in proposals for recapitalizing financial institutions and restoring stability to the global financial system. Noting that very little research has been done on the accounting policies implications of such crises, particular consideration is given to exploring the significance of and potential for research on this topic. This article discusses the changes that occur in the accounting policies starting with 2007 when the economic catastrophe begins. The empirical results suggest that companies introduced new components on their accounting policies with the emergence of financial crisis and there isnât a trend of changes in accounting policies depending on the activity of a company.
Cuvinte cheie: Accounting policies, economic-financial crisis, financial statements, management decisions
Cod JEL: M41
Paginatia: 528 – 533
Titlul Lucrarii: THE ACCOUNTING REGULATION PROCESS IN THE FIELD OF FINANCIAL INSTRUMENTS
Autor(ii): Matis Dumitru, Bonaci Carmen Giorgiana, Coroiu Sorina Ioana
Rezumat: Our paper develops an analysis on the accounting regulation process by considering the field of financial instruments as one of the most controversial areas of financial reporting. After a brief introduction, comprising aspects related to the accounting regulation process, we first stop upon the historical evolution of the two main accounting referential that currently collaborate through the convergence process. Our analysis focuses both on standards first issuance and on their amendment process. A special emphasize is given to the international accounting referential. The obtained results enhance the complexity of the approached field and indicate significant steps still needed to be taken.
Cuvinte cheie: standard setting bodies, accounting regulations, financial instruments, regulation process
Cod JEL: M40, M41
Paginatia: 534 – 540
Titlul Lucrarii: CONSOLIDATION POLICY: PAST, PRESENT AND FUTURE APPROACHES TO THE CONCEPT OF CONTROL
Autor(ii): Müller Victor-Octavian, Cardos Ildiko Reka, Ienciu Alin Ionel
Rezumat: Preparing consolidated financial statements has been a common practice for groups of companies around the world for a relatively long time, going back one century in the USA and tens of years in different European countries.A far-reaching issue regarding consolidation accounting policy is the concept of control, as it holds a crucial role in determining the basis of consolidation and the applicable method of consolidation and subsequently in influencing the content of the group financial statements. We focus in our article on the concept of exclusive control as it is approached by the relevant International, American and European standards, casting light also on possible future developments of this concept. The objective of our study is to acknowledge the differences and similarities between the approaches to the control concept, closing with the presentation of the influences of these approaches on the basis of consolidation.
Cuvinte cheie: Group, Consolidation, Control, IFRS
Cod JEL: M410
Paginatia: 541 – 547
Titlul Lucrarii: MATERIAL ACCOUNTING HARMONIZATION: AN OVERVIEW OF TRADE LITERATURE
Autor(ii): Mustata Razvan V., Matis Dumitru, Dragos Dana Simona
Rezumat: Our paper develops an overview of trade literature within the particular area of material accounting harmonization. The usefulness of this paper consists in offering an up to date image on what was written on this particular topic with significant practical implications. We first divide existent studies on stages that we consider can be grounded based on trade literatureâs evolution. Furthermore, a qualitative analysis is done for studies belonging to each period. Limitations of previous studies are also synthesized. The final point of our analysis gives shape to research perspectives that further needs to be exploited.
Cuvinte cheie: material accounting harmonization, de facto harmonization, measurement instruments, trade literature, accounting harmonization process
Cod JEL: M40, M41
Paginatia: 548 – 552
Titlul Lucrarii: ALIGNING OBJECTIVES, TEACHING AND ASSESMENT – CREATING A COURSE DESIGN
Autor(ii): MUTIU ALEXANDRA, Moldovan Rucsandra
Rezumat: In this research paper we described the existing relation between the controllable components of the current learning context (CLC) which leads us to Biggsâs aligned system of instruction. We tried to shape the CLC components in order to increase the CLC effectiveness. We succeed to do this through the curriculum we build, which was created based on Bloomâs taxonomy and critical thinking approach of teaching. The importance of the research consists in offering our perspective on the alignment process between objectives, teaching and assessment through the course design we created.
Cuvinte cheie: curriculum, teaching, assessment, Bloomâs taxonomy, critical thinking
Cod JEL: I21
Paginatia: 553 – 558
Titlul Lucrarii: AN EXPLANATION OF THE CHANGE IN ACCOUNTANTSâ ATTITUDE TOWARDS FLEXIBILITY USING THE THEORY OF REASONED ACTION
Autor(ii): Olimid Lavinia, Calu Daniela Artemisa
Rezumat: In this paper we look at accountants as consumers of accounting regulations. We explain the change in the accountantsâ attitude towards flexibility in the accounting regulation process, using a theory derived from social psychology: the Theory of Reasoned Action (TRA). In 1999 and 2005 we tested the attitude towards flexibility of a number of Romanian accountants who aimed at becoming private practitioners. We observed that before the existence of an accounting conceptual framework (1999), the accountants surveyed preferred flexibility with respect to accounting choices. A few years later (2005), after the implementation of IASBâs conceptual framework (but before the regulator removed it), the preference of accountants changed to flexibility. We believe that these changes could be explained using TRA.
Cuvinte cheie: Romanian accounting regulation, Theory of Reasoned Action, accountantsâ attitude, uniformity, flexibility
Cod JEL: M 41
Paginatia: 559 – 564
Titlul Lucrarii: NEW CHALLENGES FACED BY EUROPEAN COMPANIES AND THEIR STAKEHOLDERS
Autor(ii): SASU Dinu Vlad, MOCANU Mihaela, BOBE Claudia-Maria
Rezumat: The European Union is currently affected by the financial crisis that spread internationally. The member states face difficulties such as price volatility, uncertainties, liquidity issues, cases of bankruptcy, increased unemployment rate, and decreasing GDP. The present paper analyses the challenges faced under these new circumstances by the European companies and their stakeholders. By taking into consideration the threats and weaknesses faced by firms and other interested parties, we emphasize the importance that transparency and communication among companies and their stakeholder have in overcoming financial difficulties.
Cuvinte cheie: economic turmoil, stakeholders, communication, challenges, corporate governance
Cod JEL: G30
Paginatia: 565 – 569
Titlul Lucrarii: A MANAGERIAL AND COST ACCOUNTING APPROACH OF CUSTOMER PROFITABILITY ANALYSIS
Autor(ii): PETE Stefan, CARDOS Ildiko Reka
Rezumat: In the last years many organizations realized that market orientation is essential to their success. Satisfying the needs of customers, offering them products and services which meet their desires and demands, customer loyalty can increase profitability for long term. After analyzing the existing journal literature in this field we would like to emphasize that managerial accounting, cost calculation methods and techniques, the analysis of costs provides relevant information when analyzing the customerâs profitability. We pay special attention on cost systems. An activity based costing approach takes customer profitability to new levels of accuracy and usefulness, provides the basis for creating, communicating and delivering value to the customers.
Cuvinte cheie: managerial accounting, ABC, customer relationship management, customer profitability analysis, organizational performance
Cod JEL: M41
Paginatia: 570 – 576
Titlul Lucrarii: VOLUNTARY DISCLOSURE AND PERFORMANCE IN TIME OF ECONOMIC INSTABILITY. THE CASE STUDY OF TURISM FELIX COMPANY
Autor(ii): Popa Dorina Nicoleta, Balint Platon Judit, Bogdan Victoria
Rezumat: In the last few decades, the problem of voluntary disclosure of financial or non-financial information has been, in the attention of specialists, given the fact that information assimetry, as explained by the agency theory, has become an important factor for the actors of financial markets. High quality financial reports consistent with the IAS/IFRS, issued at regular intervals, have the role of offering data for in-depth financial analisys that can be the basis for decisions regarding stock market investments. The performance of company, estimated by using the EVA, MVA, VA indicators, are directly linked with the average cost of capital, which in turn is sensitive to the evolutions of the stock market, measured both by the level of the asset attached to the entity and of the level of financial market. The impact of voluntary disclosure on companya€™s performance in our paper has been studied on TUFE company listed on the Bucharest Stock Exchange, confirming a refined degree of predictability.
Cuvinte cheie: voluntary disclosure, performance, cost of capital, EVA, TURISM FELIX
Cod JEL: M41, M10, G14
Paginatia: 577 – 584
Titlul Lucrarii: THE BACKGROUND OF PROFESSIONAL JUDGMENT OF MATERIALTY IN STATUTORY AUDIT BASED ON QUALITATIVE FACTORS ANALYSIS
Autor(ii): Span Georgeta Ancuta, Popa Irimie Emil, Fulop Melinda Timea, Pop Atanasiu
Rezumat: The assessment of a significant ascertainment made by the auditor is particularly sensitive which shapes the quality of a mission as a whole. Materiality plays a primary role in determining the relevance of information provided by the users of financial statements. This material highlights the role of qualitative factors in determining materiality, as far as many practitioners are accustomed to consider this item only in terms of quantitative factors. Although legislation does not set precise rules in determining materiality, the issue is necessary because decisions of the auditors and users of audited information hang on this item.
Cuvinte cheie: materiality, qualitative factors, professional judgment, financial statements
Cod JEL: M42
Paginatia: 585 – 588
Titlul Lucrarii: MONITORING IN CREDIT INSTITUTIONS – COMPARATIVE APPROACH ON INTERNAL CONTROL SYSTEMS – THE CASE OF ROMANIA VS. INTERNATIONAL MODELS OF CONTROL
Autor(ii): STEFANESCU CRISTINA, MURESAN MARIANA, BOTA-AVRAM CRISTINA
Rezumat: Starting from the stipulations of the two well-known internal control system models – COSO and CoCo – the purpose of this paper is to focus on the Romanian framework for credit institutions – trying to to identify on which international model ) is our national one most appropriate to. The research methodology is based on an empirical analysis between Romanian regulation and the models already mentioned. To reach to a conclusion we tried to identify several key issues closely related to information and communication, and to determine the degree of similarities and dissimilarities between the three selected frameworks, by using statistical indicators. The paper has some limitations, too, because it only approaches formal harmonization. So, those issues analyzed through the regulationsâ perspectives need to be closely quantified in matters of their actual implementation, which offer us outlooks of future research.
Cuvinte cheie: Monitoring, COSO model, CoCo model, Romanian framework
Cod JEL: G21, M42
Paginatia: 589 – 594
Titlul Lucrarii: EMPIRICAL EVIDENCE ON THE EFFECTS OF SOCIAL WELFARE AND TAXATION ON INSURANCE
Autor(ii): SUCALA LUCIA, CUZDRIOREAN DAN DACIAN, FEKETE SZILVESZTER, IENCIU NICOLETA
Rezumat: In this paper is realized an empirical analysis of the influence of social welfare and taxation on insurance. The analysis is performed on a sample of 36 countries and a horizon of 3 years (2005, 2007 and 2008), being tested 4 linear regression models (life premium subscribed, non-life premiums subscribed, number of companies and number of employees in the insurance sector). The results of study confirm a relationship between the development level of countries and insurance, but exclude the existence of the relationship between taxation and insurance.
Cuvinte cheie: insurance, premiums, taxation, economic development
Cod JEL: G22, H24, H25
Paginatia: 595 – 600
Titlul Lucrarii: DISCLOSURE PRACTICES CONCERNING CONSOLIDATED FINANCIAL STATEMENS OF ROMANIANS GROUPS OF ENTITES
Autor(ii): TIRON TUDOR ADRIANA
Rezumat: The main object of this paper is to examine accounting harmonization in a sample of companies with regard to the presentation of consolidated financial statements. The results of the study indicate that listed firms tend to comply with IFRS requirements
Cuvinte cheie: disclosure, consolidated financial statements, IFRS
Cod JEL: M41
Paginatia: 601 – 606
Titlul Lucrarii: OPERATIONAL ASSETS BOOKKEEPING IN CREDIT INSTITUTIONS
Autor(ii): Zaharia (Chiru) Rodica, Socol Adela
Rezumat: Through this work I wanted to present the structure and the emphasis on the key accounts operations on operating assets, mentioning that only the most important accounts or those by which accounting operations may be more widespread have been given. Operational assets are those parts of balance with which the credit institution normally operates and by which, along with the operating liabilities, the basic credit institution activity is accomplished. Operational assets are revenue-generating operations in the credit institutions, with their help the bank resources are used in different interest-bearing assets to maximize the profit and to reduce the risk margin, mainly aimed at reducing losses. By both the theoretical approach and by describing the aspects of the operating assets, the survey presents with particular importance of these revenue-generating operations in the credit institutions, and identifies major issues to be taken into account by the credit institution in order to use various resources interest-bearing assets to optimize profit margins and to reduce risk, having as main objective to reduce losses.
Cuvinte cheie: operations assets, incomes, deposits, credits, securities accounts
Cod JEL: M41
Paginatia: 607 – 612
Titlul Lucrarii: HR TRAINING PROGRAMS – CASE STUDY: WHAT ARE THE PARTICIPANTSâ EXPECTATIONS?
Autor(ii): Abrudan Maria-Madela, Hatos Roxana, Matei Mirabela-Constanta
Rezumat: When conducting a training program, training providers should ask themselves this question: What are the participantsâ expectations? Training providers must correlate their programs with the needs and expectations of participants in order to be successful. Considering there is a need for the professionalization of human resources management activities, we focused our attention on three key occupations of HR: Human Resources Analyst, Human Resources Inspector and Human Resources Manager. To assess the effectiveness of these trainings we used the following research instruments: focus group, monitoring questionnaire and evaluation questionnaire. Our experience with the training programs organized within the Training and Excellence Centre in Human Resources Management has sown us that participants have a great need for knowledge and personal development.
Cuvinte cheie: HR, occupation, training, efficiency, methodology, case study.
Cod JEL: M53
Paginatia: 615 – 620
Titlul Lucrarii: INTERCULTURAL WORK TEAMS, A CHALLENGE IN THE NEW CONTEXT OF ROMANIAâS EUROPEAN INTEGRATION
Autor(ii): Bibu Nicolae Aurelian, Has Daniela
Rezumat: In the context of globalization, organizations proceed to adapt to exploit new opportunities by creating intercultural work teams (IWT). Consequently, their management acquires new dimensions. To be successful, international companies should adapt to cultural norms of the host country, without neglecting their own organizational cultural values that have ensured their success. IWT are the main instrument used currently to achieve this fit. IWT are the basic unit for performance in any global organization. We analyze the situation of IWT in Siemens VDO Romania and Alcatel-Lucent Romania, as promoters of teamwork and intercultural knowledge transfer inside them.
Cuvinte cheie: work teams, intercultural, globalization, management
Cod JEL: M 12
Paginatia: 621 – 627
Titlul Lucrarii: A NEW GENERATION – QUALITY DESIGNER
Autor(ii): GRATIELA DANA BOCA
Rezumat: Now more then ever the quality management need some changes, not because of generation changes but because of the new provocation ˜â green productsââ. The ˜âgreen productsââ provocation needs changes to be implemented in each manufacturing technology and also in quality management. The organization must to be flexible to costumers needs and also to the new trends in industrial fields. This new generation for quality management change appear as a result of new eco-age , when in every second a new method, a new discover in researching work will bring more and new solutions to similar problem but in different places. The paper present the investigation results in a common manufacture organization who produce industrial products and also the solutions propose by author to improve the quality products and organization quality management.
Cuvinte cheie: Keywords: green products, manufacturing change, quality simulation
Cod JEL:
Paginatia: 628 – 632
Titlul Lucrarii: THE IMPACT OF ORGANIZATION’S PERSONALITY ON MANAGERIAL BEHAVIOR
Autor(ii): Bucurean Mirela, Costin Madalina-Adriana
Rezumat: Organizational climate and the conditions that determine the “personality” of an organization represent important factors in determining the managerial behavior. Climate and behaviors are strongly influenced by organizational culture. Managerial behavior is determined by the variety of ways of realizing functions and by their attitude to employees and subordinates. These features of the each managera€™ behavior is defined management style. This study examined the relationship between individuala€™s personality, organizationa€™s personality, the environmental factors and managerial behavior. Data were collected from thirty enterprises (micro, small and mediums) from Bihor County. The results obtained from these sources suggested that the size of the lead group has a great influence on managerial behavior.
Cuvinte cheie: culture, organization, personality, managerial behavior
Cod JEL: M10
Paginatia: 633 – 638
Titlul Lucrarii: PROSPECTIVE LEADERS’ VIEW ON ROMANIAN SOCIETAL CULTURE
Autor(ii): CATANA GHEORGHE ALEXANDRU, CATANA DOINA
Rezumat: This study deals with Romanian prospective leadersâ perceptions and expectations concerning the societal culture. It is a part of a European research project, GLOBE Students, dealing with the interrelations between societal culture and leadership. The basic theoretical constructs and methodological framework of investigation are those developed by GLOBE international research project. In adapting our research to student population peculiarities, GLOBE Beta questionnaire was altered through adding new items (scales). The sample consists in 429 students in business/economics and engineering, belonging to three Romanian universities. The findings show that in studentâs opinion there are significant differences between societal culture practices and values (expectations) on all nine cultural dimensions in GLOBE model.
Cuvinte cheie: cultural dimensions, cultural values, cultural practices
Cod JEL: M19
Paginatia: 639 – 644
Titlul Lucrarii: PROSPECTIVE ROMANIAN LEADERS’ VIEW ON LEADERSHIP DIMENSIONS
Autor(ii): CATANA GHEORGHE ALEXANDRU, CATANA DOINA
Rezumat: This study deals with Romanian prospective leaders’ view on outstanding leadership dimensions (styles). It is a part of a European research project, GLOBE Students, dealing with the interrelations between societal culture and leadership. The basic theoretical constructs and methodological framework of investigation are those developed by GLOBE international research project. The sample consists in 429 students in business/economics and engineering, belonging to three Romanian universities. The findings show that the most preferred leadership styles are team oriented and charismatic (value based). Only a few leadership styles seem to have weak, but statistically significant correlations against a sig. = 0.50 probability threshold with important socialization agents for the students.
Cuvinte cheie: leadership dimensions, Implicit Leadership Theory, Culturally endorsed Leadership Theory
Cod JEL: M19
Paginatia: 645 – 650
Titlul Lucrarii: SIX SIGMA: A METRIC, A METHODOLOGY AND A MANAGEMENT SYSTEM
Autor(ii): Crisan Emil Lucian, Ilies Liviu, Muresan Ioana
Rezumat: This article is a theoretical article regarding Six Sigma. Six Sigma has been interpreted over time within quality theory as a metric, methodology or a management system. We explain Six Sigma using a logistics context: Delivery-On-Time (DOT) rate problem. It is a theoretical context useful both for academic users and practitioners. At the beginning of the paper the DOT problem is generally described, while Sigma is presented according to statisticians view in the second part of the paper. Six Sigma is then presented as a metric for processâ capability. The fourth part of this article contains details regarding Six Sigma usage as a methodology for improvement, while the fifth part of this article refers to Six Sigma as a management system which can be used at firmsâ level. The last chapter is dedicated to conclusions regarding the possible use of Six Sigma in Romania.
Cuvinte cheie: Six Sigma, delivered-on-time, metric
Cod JEL: M11
Paginatia: 651 – 656
Titlul Lucrarii: THE HUMAN FACTOR AND THE SUCCESS OF ORGANIZATIONAL CHANGE
Autor(ii): Deaconu Alecxandrina, Rasca Lavinia, Manolescu Aurel
Rezumat: The topic chosen for this study regards the concept of change, associated nowadays with the notion of existence. Starting from statements according to which change involves the direct participation of the members of the organization, we have formulated the study hypothesis from the perspective of the symbolic-interpretative theories which sustain that social changes result from the interaction between organizations, their members and the social actors. Using specialty literature, we have offered a pertinent sociological perspective on change processes. We have discussed different analysis perspectives and some models of change analysis. We have investigated, on the basis of a research launched in the Academy of Economic Studies, the willingness to change of some young students that will graduate soon and we have drawn conclusions useful for the educational process in the field of business management.
Cuvinte cheie: organizational change, models of change, dynamic models, willingness to change
Cod JEL: M12
Paginatia: 657 – 662
Titlul Lucrarii: ASSESSMENT OF THE ORGANIZATIONAL CULTURE OF THE COUNTY EMERGENCY HOSPITAL “DR. CONSTANTIN OPRIS”, BAIA MARE
Autor(ii): Gavrilescu Liviu, Barbul Claudia
Rezumat: The study proposes assessing the organizational culture of the County Emergency Hospital Dr. Constantine Opris of Baia Mare, as a basis for developing a strategic plan to facilitate the successful implementation of organizational goals and objectives. As research instruments were used: OCAI (Organizational Culture Assessment Instrument) and the semi-structured interview. The identified organizational culture of the County Emergency Hospital Dr. Constantin Opris has characteristics of a weak culture with strong hierarchical accents. Regarding the preferred situation, is obvious the predilection for type clan culture values, based on participation, group cohesion and individual development. The results obtained from the application of the OCAI questionnaire reveals a mismatch between current organizational culture and preferred organizational culture, which requires adapting to contemporary society.
Cuvinte cheie: Baia Mare, hospital, organizational culture, OCAI, interview, hierarchic-type culture, clan-type culture
Cod JEL: M
Paginatia: 663 – 666
Titlul Lucrarii: THE REPLACEMENT-RENEWAL OF INDUSTRIAL EQUIPMENTS. THE MAPI FORMULAS
Autor(ii): Mella Piero, Pellicelli Michela, Meo Colombo Carlotta
Rezumat: Since the production has been found to be an economical means for satisfying human wants, this process requires a complex industrial organization together with a large investment in equipments, plants and productive systems. These productive systems are employed to alter the physical environment and create consumer goods. As a result, they are consumed or become obsolete, inadequate, or otherwise candidates for replacement. When replacement is being considered, two assets must be evaluated: the present asset, the defender and its potential replacement, the challenger. Since the success of an industrial organization depends upon profit, replacement should generally occur if an economic advantage will result. Whatever the reason leading to the consideration of replacement, the analysis and decisions must be based upon estimates of what will occur in the future. In this paper we present the Mapi algorithm as a procedure for evaluating investments or for analyzing replacement opportunities.
Cuvinte cheie: replacement/renewal policy, Mapi formulas, adverse minimum, defender and challenger plant, operating inferiority, one-more year test
Cod JEL: M10, M11, M20, M21
Paginatia: 667 – 680
Titlul Lucrarii: CLIMATE CHANGE DISCOURSE. CASE STUDY: RAIFFEISEN BANK
Autor(ii): PLUMB Ion, ZAMFIR Andreea, DRAGHICI Monica
Rezumat: This study investigates the climate change discourse as this is a highly debated topic nowadays. A case study is revealed in this paper, which consists of applying the critical discourse analysis method at Raiffeisen Bank, one of the most important international banks. The findings of this study disclose that misleading messages are construed in climate change discourse by using some persuasion means in order to support the statement of the discourse. The study was conducted by combining a wide variety of sources, such as articles, strategies, and reports.
Cuvinte cheie: climate change, discourse analysis, Raiffeisen Bank
Cod JEL: M10, M14, M16
Paginatia: 681 – 687
Titlul Lucrarii: ANALYSIS OF HUMAN RESOURCES MANAGEMENT
Autor(ii): Popa – Lala Ioan, Anis Cecilia – Nicoleta
Rezumat: Along with other material, financial resources, human resource is an indispensable element of each work process. The concept of human resource derives exactly from the fact that it has a limited nature and it is consumed by usage in the workplace. Any work process cannot be developed without the labour factor. Work is essentially a conscious activity specific to humans through which they release certain labour objects and transforms them according to his needs.
Cuvinte cheie: human resources, analysis, indicators, labor profitability
Cod JEL: M, M2, M21
Paginatia: 688 – 692
Titlul Lucrarii: STUDY ON THE PERCEPTION OF THE EMPLOYEES RELATED TO THE TRAINING OF FUTURE GRADUATES
Autor(ii): Rusu Corina, Vlad Miranda Petronella
Rezumat: At present, taking into consideration the economic situation and the aspects related to the social life, the students need permanent guarantees that the standards of their diplomas are acknowledged by the future employees at a national and international level, and the employees need guarantees that they may choose from well trained future employees. Among the important elements of quality assurance, the feedback of the employers or potential employers – respectively of the business market, represents a strategic element of a competitive and efficient quality assurance system of any university.
Cuvinte cheie: practical training, lifelong learning, higher education, tutors
Cod JEL: M 20
Paginatia: 693 – 698
Titlul Lucrarii: SMES COMPETITIVENESS AND ENVIRONMENTAL INFLUENCES
Autor(ii): Sala Diana, Popovici Adina, Bibu Nicolae
Rezumat: In the related literature, there are many ways in which company competitiveness can be defined and understood. The purpose of this research is a better understanding of the SMEs competitiveness from the West Region of Romania. This study presents preliminary results of a research focussed on SMEs competitiveness. There are some positive and negative local and national factors which are influencing firmsâ competitiveness. This study confirms us our presumptions. The internal and external environmentâs influences on SMEs are very strong. Managerial competence and good managerial practices are very important factors in the durable success of SMEs.
Cuvinte cheie: SMEs competitiveness, entrepreneurs, environmental influences
Cod JEL: L26, O18
Paginatia: 699 – 702
Titlul Lucrarii: AN INTEGRATED AND EMPIRICAL MODEL OF PERFORMANCE ASSESSMENT – A CASE STUDY
Autor(ii): Saveanu Tomina, Osvat Claudia, Saveanu Sorana
Rezumat: In this paper we present a new and competitive personnel assessment procedure, developed and tested on the General Social Care and Child Protection Department of Bihor County. The procedure is based on behavioral anchors evaluation scales and has a seven folded structure, completed by the employee and the hierarchical coordinator. The evaluation of this scale proved valid and also reveled the fact that in assessing the professional performances we cannot use only the self-evaluation, which is under the risk of subjective influence, but in the same time we cannot use only the evaluation of managers because they dona€™t capture specific aspects of behavior on the workplace.
Cuvinte cheie: performance assessment, personnel evaluation strategies
Cod JEL: M00, M1, M52, J39
Paginatia: 703 – 708
Titlul Lucrarii: MARKETING AND SALES OF THE BODY SHOPS CONNECTED TO GENERAL MOTORâS COLLISION
Autor(ii): Zima Liliana Adela, Sabou Simona, Hahn Rada Florina
Rezumat: The producst and the services offered by Body Shops consist of work, parts and materials damandes for repair the damaged or cosmetic degraded vehicles. The client of the Body Shops is somewhat unusual in that two parties are likely to be involved. The first party is the vehicles owner. The second party is the insurance company responsible for pay. Both parties may be involved in selecting a repair shop, but ultimately the vehicle owner has the final authority in almost the cases.
Cuvinte cheie: body shop, sales process, target customers, customer perceptions
Cod JEL: M
Paginatia: 709 – 714
Titlul Lucrarii: NEW TRENDS IN THE ADVERTISING POLICY OF ROMANIAN AND UE COMPANIES
Autor(ii): Gherman Cristina
Rezumat: CEE Marketing Managers use the economic recession to reconsider its approach. A recent survey done among CEE marketing directors (Central and Eastern Europe) showed that recent economic pressure has not only cut short-term budget, but it shows that economic pressure has led to reassessment of their approach to marketing. The biggest challenge the marketers have to face in a recession is the budgetary constraints. In this context more and more managers are considering the integration and the development of direct marketing activities in their organizations.
Cuvinte cheie: direct marketing, mobile marketing, sms promotion, campaign
Cod JEL: M37
Paginatia: 716 – 720
Titlul Lucrarii: INSURANCE CONSULTANTS ATTITUDE TOWARDS RELATIONSHIP MARKETING ELEMENTS
Autor(ii): Grigoras Elena, Stofor Ovidiu
Rezumat: This paper aims to investigate how the insurance consultants apply the relationship marketing specific elements in their relationship with customers. “How to establish and, especially, how to maintain the relationship between supplier and consumer of insurance services?” represents the investigated problem. Obstacles in attracting clients, in gaining and maintaining confidence, in communicating with them represent the grounds for that particular subject. It features an analysis of the relationship between supplier and consumer of insurance services.
Cuvinte cheie: relationship marketing, insurance market, insurance sales agents
Cod JEL: M31
Paginatia: 721 – 725
Titlul Lucrarii: ADVERGAMES: CHARACTERISTICS, LIMITATIONS AND POTENTIAL
Autor(ii): Gurau Calin
Rezumat: Advergames represent a new advertising concept that uses Internet technology to implement viral marketing campaigns. Despite the potential of this interactive advertising method, very few academic studies have been initiated to investigate the characteristics of advergames, and their influence on consumersâ perceptions and behaviour. Using secondary data, this paper attempts to evaluate the characteristics of effective advergames, and to analyse the effect of advergames on playersâ perceptions and behaviour.
Cuvinte cheie: online advertising, advergames, effectiveness
Cod JEL: M37
Paginatia: 726 – 730
Titlul Lucrarii: MARKET ORIENTATION: A HOLISTIC APPROCH OF THE IMPLEMENTATION PROCESS
Autor(ii): Pandelica Amalia, Pandelica Ionut, Jianu Eugenia
Rezumat: This paper is a conceptual one and is based on an extensive analyze of the literature in the field about market orientation during the last 20 years. The purpose of the paper is to highlight the way in which researchersâ studies focused on different aspects of the concept during years and thus, to establish the stages that the analyzed concept underwent within its evolution. At the same time, we tried to synthesize the most important findings of the empirical researches on this subject since 1990 in order to emphasize what is market orientation. Therefore, the model of analysis is rather descriptive than normative, focusing on the most important findings of the empirical researches of the period we refer to. At the end of the paper, there is a presentation of a series of conclusions regarding the way in which the process of implementation of market orientation has to be approached taking in to account the new type of environment characterized by volatility and complexity.
Cuvinte cheie: market orientation, holistic approch, implementation process
Cod JEL: M31, M14
Paginatia: 731 – 736
Titlul Lucrarii: EMAIL MARKETING CAMPAIGNS: THE EASIEST PATH FROM ORGANIZATIONS TO CONSUMERS – AN EXPLORATORY ASSESSMENT
Autor(ii): Pantea Carmen, Pop Nicolae Al.
Rezumat: The email is a valuable marketing tool for conveying short, simple messages that call for action on behalf of the recipient. Usually companies develop email marketing campaigns for attracting new customers, persuading the existing customers to buy again, encourage customer loyalty, announce or remind about special offers or events. For an email marketing campaign to be efficient, it is wanted a greater number of responses from those in the target. The paper assesses in an exploratory manner the frequency in using the email accounts, the level of exposure to email marketing campaigns as well as the type of information wanted to be received by the Romanian users.
Cuvinte cheie: : email marketing, online marketing, Romanian consumer
Cod JEL: M31
Paginatia: 737 – 742
Titlul Lucrarii: LES PARTICULARITES DU PROCESSUS DECISIONNEL Da€™ACHAT SUR LE MARCHE Da€™ASSURANCES
Autor(ii): PETRESCU MARIAN, IONCICA MARIA, PETRESCU EVA-CRISTINA, IONCICA DIANA
Rezumat: For understanding insurance servicesa€™ consumer behavior, it is necessary to study the particularities of the decision-making process on the insurance market. This paper aims to present the main characteristics of the different stages of the decision-making process: from those that precede the purchase of insurance to the post purchase behavior.
Cuvinte cheie: consumer behavior, decision-making process, insurance market
Cod JEL: M31, G22
Paginatia: 743 – 748
Titlul Lucrarii: ROMANIAN DEMOGRAPHIC FACTORS AND THE INVESTMENTS ON CAPITAL MARKET
Autor(ii): Petric Ioana Ancuta
Rezumat: The growing interest for investments in capital markets creates the need for studies focused on monitoring and analysing demographic environment in which the investors operate. Its analysis may represent a starting point for finding out opportunities and threats brought by environment for the evolution of Financial Investment Services Companies in Romania. Our paper starts from the assumption that the behaviour of the investor in financial services is influenced by the demographic factors. We focus on some of them, in a descriptive manner. Specifically, they are: monthly net average incomes, gender, age, employment rate and education level of the population. This study also presents a short case of a Financial Investment Services Company named Target Capital.
Cuvinte cheie: demographic environment, capital market, Financial Investments Company
Cod JEL: G23
Paginatia: 749 – 754
Titlul Lucrarii: RELATIONSHIP MARKETING RESEARCH TAILORED TO SUPPORT SALES MANAGEMENT. CASE STUDY: AN INTERNATIONAL EXPRESS LOGISTICS COMPANY IN ROMANIA
Autor(ii): Pop Nicolae Alexandru, Mihoc Florin, Fotea Ioan Stefan
Rezumat: Within current economy context, complexities and particularities most companies are constantly seeking to maximize effectiveness and efficiency of their business. As sales force represents for most organizations their spearhedsand direct contact with the market, its management can be a source for customer satisfaction and overall efficiency. Relationship marketing research with all its particularities and dimensions, if tailored appropriately can explicitly pinpoint major sources of customer satisfaction and dissatisfaction. Focus of contemporary relationship marketing is the customer viewed across lifetime as a profit source and partner rather than on short term for singular transactions. Research findings help the organization better manage its sales force and generate customer satisfaction, retention and loyalty and maximize profits while achieving superior efficiency.
Cuvinte cheie: relationship marketing, sales management, customer satisfaction, research, efficiency
Cod JEL: M31
Paginatia: 755 – 760
Titlul Lucrarii: STUDY ON THE DYNAMICS OF FOOD CONTAMINATION IN INDUSTRIALIZED AREA
Autor(ii): POPA MARIA, GLEVITZKY MIREL, POPA DORIN, TOMESCU ADA MIRELA
Rezumat: The paper approaches the food contaminations with chemical substances in industrialized area (in an area intensely polluted with heavy metals). We firstly studied accumulation in several types of vegetable matter and secondly, the evolution in time of cations mentioned in the paper. As a work method, we used flame and graphite furnace atomic absorption spectrophotometry as well as stripping methods
Cuvinte cheie: siguranta alimentara, contaminare marfuri
Cod JEL: Q53
Paginatia: 761 – 765
Titlul Lucrarii: BUILDING PATIENT LOYALTY USING ONLINE TOOLS
Autor(ii): Popa Adela Laura, Vladoi Anca Daniela
Rezumat: The aim of the paper is to present the online tools used by private healthcare organizations in order to generate patient loyalty. The research emphases a comparative analyze between the Romanian and other European countries private healthcare organizations referring to online tools used by these organizations on their websites to generate patient loyalty.
Cuvinte cheie: healthcare marketing, patient loyalty, online tools, relationship marketing
Cod JEL: M31, I11
Paginatia: 766 – 771
Titlul Lucrarii: CUSTOMER SATISFACTION REGARDING BANKâS DISTRIBUTION CHANNELS – THE ATM NETWORK
Autor(ii): Scridon Mircea Andrei, Radomir Lacramioara, Maniu Andreea Ioana, Zaharie Monica Maria
Rezumat: In addition to traditional distribution methods (network of territorial units), to better meet market requirements in terms of speed and efficiency of services, banks have developed interactive electronic and computerized systems for clients: banking services via telephone, internet banking, network of automatic teller machines (ATMs), Electronic Funds Transfer at point of sale (EFTPOS). Automatic Teller Machines have become in recent years one of the common instruments through which banks offer the possibility of conducting routine operations such as: cash withdrawals, bill payments, transfer between accounts. This article presents the results obtained following a research that focused on determining the customersâ degree of satisfaction with the distribution channels used by a Top Five Romanian Bank, in particular the ATMs distribution network.
Cuvinte cheie: distribution channel, Automatic Teller Machines, satisfaction degree, bank
Cod JEL: M31, G29
Paginatia: 772 – 777
Titlul Lucrarii: MARKETING COMMUNICATION IN ONLINE SOCIAL PROGRAMS: OHANIAN MODEL OF SOURCE CREDIBILITY
Autor(ii): Serban Corina
Rezumat: The development of the Internet as a medium for interaction with customers has resulted in many changes regarding the promotion of organizations. Online marketing is nowadays used not only to sell a product on the market, but also requires ideas and behavioral change. Non-profit organizations active in online communication are based on the quality of their provided information. Crediblity, attractiveness and usefullness are the key elements that provide effective online social programs. This paper aims to extend the scope of research in the field of social marketing by studying the Ohanian model in the online environment. The goal is to highlight the important theories and social models intrinsic to the online non-profit organizationsâ communication. The results show that the efficiency of social programs depends on the level of incorporated elements of social theories in the design, content and structure of the website.
Cuvinte cheie: social marketing, Internet, Ohanian model, non-profit organizations (NGOs), online behaviour
Cod JEL: M31
Paginatia: 778 – 784
Titlul Lucrarii: STUDY REGARDING COMMUNICATION AND DISTRIBUTION ACTIVITIES WITHIN THE ROMANIAN MONASTERIES
Autor(ii): ?srca Alexandra-Maria, Bãcilã Mihai-Florin, Ciornea Raluca
Rezumat: The purpose of this paper is to examine the way in which Romanian monastic compounds promote their religious attraction and the degree of collaboration between monasteries and intermediaries in the religious tourism market. The study was carried on in more than 100 monasteries and showed the existence of significant differences regarding the promotion activities among monasteries because of the characteristics of the religious compounds. Moreover the results indicated there are opportunities to develop relationships and partnerships between monasteries and the other actors involved in organizing the travels with religious motivations.
Cuvinte cheie: Communication tools, distribution activities, religious sites, religious travel.
Cod JEL: M 3
Paginatia: 785 – 790
Titlul Lucrarii: THE FACTORS THAT INFLUENCE THE ROMANIAN BANKING MARKET DURING POST-ACCESSION PERIOD
Autor(ii): Turkes (Vsnt) Mirela Catalina
Rezumat: In a developing economy, like the one of Romania, frequent changes take place in all areas, including the banking market. The Romanian banking environment is frequently influenced by various factors. The article shows the changes that have taken place in the Romanian banking market during the period 2007-2010 as a consequence of these factors. The research consisted in presenting the most important political, economical, social and technological factors which have influenced the banking market after Romaniaâs integration to the European Union. Based on the analysis of these factorsâ influence, I have presented the developing manner of the Romanian banking market after joining the European Union, but also the problems faced in the context of the current global crisis.
Cuvinte cheie: banking system, integration, financial indicator, bank marketing
Cod JEL: M31, G21
Paginatia: 791 – 796
Titlul Lucrarii: ATTITUDES OF THE CONSUMERS REGARDING THE PROCESSING AND EMPLOYMENT OF THEIR PERSONAL DATA
Autor(ii): Veghes Calin, Pantea Carmen, Balan Diana, Rusescu Marius
Rezumat: The concept of privacy, seen in connection with the consumer’s private space, and defined in terms of the specific personal data has gained an increasing importance, as a result of the organizationsâ extended attempts, within their marketing efforts, to capture, process and use the consumersâ personal data. Paper explores the attitudes of the consumers regarding their personal data in terms of their disclosure, previous agreement consumers should grant to the companies or public institutions (authorities) processing them, employment, registration and processing by the companies, and buying products and/or services as a result of a direct approach.
Cuvinte cheie: Privacy, consumer private space, personal data
Cod JEL: M31
Paginatia: 797 – 802
Titlul Lucrarii: DATA WAREHOUSE AND DATA MINING – DATABASES NEXT STEP
Autor(ii): BURTESCU Emil, BURTESCU Claudia
Rezumat: Data Warehouses and Data Mining are indispensable and inseparable parts for modern organization. Organizations will create data warehouses in order for them to be used by business executives to take important decisions. And as data volume is very large, and a simple filtration of data is not enough in taking decisions, Data Mining techniques will be called on. What must an organization do to implement a Data Warehouse and a Data Mining? Is this investment profitable (especially in the conditions of economic crisis)? In the followings we will try to answer these questions.
Cuvinte cheie: database, data warehouse, data mining, decision, implementing, investment
Cod JEL: M15
Paginatia: 804 – 809
Titlul Lucrarii: OPTIMIZATION OF DISTRIBUTED QUERY USED IN SYNCHRONIZING DATA BETWEEN TABLES WITH DIFFERENT STRUCTURE
Autor(ii): Demian Horia
Rezumat: Replication can be used to improve local database performance and to improve the availability of applications. An application can access a local database rather than a central database from another site, which minimize network traffic, locking escalation at the central database and achieve maximum performance for current insert, delete or update operations. The application can continue to function if the central database is down, or cannot be contacted due to a communication problem, power or hardware failure. This paper is focused on presenting a synchronization process between a central Microsoft SQL Server database and many remote sites databases. One possible problem in replication can appear when the two databases have different organization of tables and structures.
Cuvinte cheie: replication, data synchronization, openquery, linked server, parameterized query, uniqueidentifier, SQL Server
Cod JEL: C80
Paginatia: 810 – 814
Titlul Lucrarii: INTEGRATION VERSUS DEDICATION IN ROMANIAN MANAGEMENT SUPPORT SYSTEMS
Autor(ii): Lacurezeanu Ramona, Buchmann Robert, Coros Robert, Stanca Liana
Rezumat: The technologies supporting future business must be intuitive from a user standpoint, flexible from design standpoint and highly productive. As an answer to many requirements, analysts recommend the inclusion of SOA and ESB in the IT management strategies, since these tend to become mainstream, overcoming their abstract vision status in the last decade. In this paper, we provide a study regarding the attitude of companies from north-western Romania with respect to this transition and the SOA&ESB models. Our analysis targets attributes such as: level of understanding, knowledge and concern in adopting such technologies, the management involvement in the company IT strategy, the added value of the new technologies and risk factors for the migration towards an SOA&ESB architecture.
Cuvinte cheie: integration,enterprise applications,web applications,SOA,ESB,framework
Cod JEL: M15
Paginatia: 815 – 820
Titlul Lucrarii: IT&C POLICIES AND STRATEGIES OF THE MODERN ROMANIAN SOCIETY
Autor(ii): MARES VALERICA, MARES MARIUS DANIEL
Rezumat: Technology has become more and more global and access to advanced technologies is vital for gaining and maintaining a durable competitive advantage under the conditions of economic globalization. Globalization and opening of large research and development centres by the large companies in areas with a major human potential, in which the operating costs are low, imply an exchange of specialized information with global distribution, access to specific applications and big data traffic generators. In the same time they imply the existence of IT&C infrastructure, as well as the availability of human resources experienced in using the new technologies. Electronic communications have a significant impact over cultural activities as well as on recreative ones, by offering a high accessibility, changing the consumer behaviour as well as offering access to a large number of options.
Cuvinte cheie: universal service, national strategy, interactivity of the on-line environment, durable competitive advantage, on-line public services dedicated
Cod JEL: M15, O17
Paginatia: 821 – 826
Titlul Lucrarii: A STUDY ON THE STAGE OF E-LEARNING DEVELOPMENT IN ROMANIA
Autor(ii): PREDA Ana-Maria, STÃNICÃ Justina Lavinia, CRIªAN Daniela Alexandra, dacrisan@yahoo.com
Rezumat: This paper evaluates the stage of development of the e-learning system in Romania compared to other EU Member States, in the perspective of the newly proposed Europe 2020 strategy for a smart, sustainable and inclusive growth. Official statistics are essential in order to monitor these comparisons. Although Romaniaâs analyzed indicators are not at the level of other EU countries, a modest but increasing uptake of e-Learning services over the past few years can be observed. However, Romania still has major shortcomings in the field of e-Learning, our country being placed at the lower end of the EU-27 ranking in almost all statistics. As an EU Member State since 2007, Romania has to reduce its gap in the shortest possible time. The first steps were taken through implementing e-Learning projects and defining the barriers that stand in the way of an information society for everyone.
Cuvinte cheie: e-Learning, indicators, education policies, strategies, initiatives
Cod JEL: D83
Paginatia: 827 – 833
Titlul Lucrarii: STUDY REGARDING THE USE OF SPREADSHEET APPLICATIONS IN THE ECONOMIC FIELD
Autor(ii): Tarca Naiana, Vatuiu Teodora, Cocioban Cristian, Tarca Ioan
Rezumat: Among the specialized analysis tools, spreadsheet applications are the most accessible. In addition, techniques and tools for organizing, processing and presentation of basic data, such as strengthening multiple lists, filtering, running sum, pivot tables they offer, largely satisfy the needs of organization and data analysis activities in the field of economics. For this reason we conducted a study in which we sought to obtain information on how these applications are used in the economic field.
Cuvinte cheie: data analysis, worksheet, economic analysis activity, working reports
Cod JEL: C80, M21
Paginatia: 834 – 837
Titlul Lucrarii: INCREASING EFFICIENCY OF ELECTRONIC PUBLIC SERVICES TO CITIZENS AND BUSINESSES IN CONNECTION WITH THE IMPLEMENTATION OF INTEGRATED ELECTRONIC SOLUTIONS
Autor(ii): Vãtuiu Teodora, Tarcã Naiana, Udricã Mioara, Popeangã Vasile Nicolae
Rezumat: European Union enlargement, the existence of new needs and demands, requires the development of innovation and quality of public administration, which means improving public services in the global economy as a requirement of competitiveness. The European Union hopes to achieve the major objectives in what concerns the electronic government by 2010; actions necessary to achieve them are adopting solutions based on information and communication technologies in the Romanian public administration, aimed at developing modern public services. This paper presents some best experiences of e-governance in Romania and the results of e-governance in Gorj County, and the degree of implementation and use by citizens.
Cuvinte cheie: electronic government, information technology and communications, public services
Cod JEL: O34, M15, L86
Paginatia: 838 – 843
Titlul Lucrarii: BUSINESS SURVEYS-EVALUATION INSTRUMENT OF THE EUROPEAN ECONOMIC CLIMATE
Autor(ii): SECAREANU CONSTANTIN
Rezumat: Business surveys or conjuncture surveys are specific statiostical researches, but complementary to traditional, official statistics.While official statistics provide quantitive information regardin the level,structure and evolution of varied economic process and phenomena, business surveys offer quality information, essential to the short term evolutional analysis of economic indicators: the diagnosis of the current situation, the timely detection of inflexion points within the economic cycle and the rapid estimation of short term tendencies of the main macroeconomic indicators (the dynamics of the gross domestic product, the index of industrial production, etc.)
Cuvinte cheie: business surveys, conjunctural balance, confidence indicator, economic sentiment indicator
Cod JEL: E32, O11
Paginatia: 286 – 292
Titlul Lucrarii: THE TOURIST PERCEPTION OF THE HOSPITALITY INDUSTRY: ROMANIA VERSUS EUROPEAN UNION
Autor(ii): Babaita Carmen, Ispas Andreia, Parjol Florentina
Rezumat: Automatically when we talk about tourism, tourism industry and hospitality industry we refer to the term also increasingly mentioned. Through this work we describe the hotel, restaurant business and other travel related activity services, which since 2008 have been continuously developed and represent a source of benefit to the economy of any country. The paper aims to assess the perception of tourists based on a questionnaire about the quality of hospitality services in Romania compared to European Union countries.
Cuvinte cheie: hospitality, hotel industry, restoration, perception
Cod JEL: L, L8, L83
Paginatia: 248 – 252
